Pacific Blue
General Information about #00A1CA
The hex color #00A1CA is a shade of blue, often referred to as "Pacific Blue." In the RGB color model, it consists of 0% red, 63.1% green, and 79.2% blue. This color is frequently associated with feelings of calmness, serenity, and trustworthiness. In color theory, it is considered a cool color, which can evoke feelings of relaxation and peace. It is often used in corporate branding to convey a sense of stability and professionalism. Its relatively high saturation makes it stand out without being too overwhelming. Pacific Blue is a popular choice for businesses related to water or technology. Its CMYK values are 100, 20, 0, 19, meaning it requires a large amount of cyan and smaller amounts of magenta and black to print accurately.
The hex color #00a1ca, also known as Pacific Blue, presents moderate accessibility challenges. Its contrast ratio against white is approximately 4.3:1, which meets the WCAG AA standard for normal text but falls short for large text (above 18pt or 14pt bold). Against black, the contrast ratio is significantly better, around 4.9:1, satisfying AA requirements. To ensure wider accessibility, consider using darker backgrounds or adding a color overlay to increase contrast. Also, keep in mind that people with partial vision may require even higher contrast, and that color blindness affects a significant percentage of the population, therefore, it should not be the sole method of conveying information. Providing text labels or using icons along with the color can substantially improve usability for all users.
Shades
Digital Color Formats
Alternative colors
- #0077a3
A slightly darker shade of blue that provides better contrast against white backgrounds, enhancing readability.
- #66c2d9
A lighter shade that can be used for backgrounds or accents, creating a softer visual impact while maintaining legibility when paired with dark text.
- #33b5e5
A desaturated version of Pacific Blue, which is useful in designs where a more subtle color is needed.
Applications
Web UI Design
Pacific Blue, represented by the hex code #00A1CA, is an excellent choice for website user interface elements such as buttons, links, and navigation bars. Its bright and clean appearance creates a welcoming and trustworthy feel, inviting user interaction. This color works well in the technology sector and is well-suited for websites aimed at younger audiences. Its versatility means it can be combined with a large array of colors, from neutrals to other vibrant hues to create a unique and memorable look for the end user. The color evokes feelings of trust and openness, which is useful in user-facing projects.
Interior Design
In interior design, Pacific Blue can be used as an accent color in rooms to create a refreshing and calming atmosphere. Consider using it for throw pillows, artwork, or even a feature wall. It pairs well with neutral colors like gray, white, and beige, adding a pop of color without being overwhelming. In a living room, it can create an inviting and relaxing space, while in a bathroom, it can evoke feelings of cleanliness and tranquility. Its cool undertones promote a refreshing ambiance, making it suitable for rooms where relaxation is key.
Fashion
In the fashion industry, Pacific Blue can be used for clothing, accessories, and even makeup. It is a versatile color that can be dressed up or down, depending on the occasion. For example, a Pacific Blue dress can be worn to a formal event, while a Pacific Blue scarf can add a pop of color to a casual outfit. It complements a wide range of skin tones and can be paired with other colors to create interesting and stylish looks. Its vibrancy lends a modern feel to designs, making it popular among contemporary fashion trends.