Pacific Blue
General Information about Pacific Blue (#0097CA)
The hex color #0097CA, also known as Pacific Blue, is a vibrant and captivating shade of blue. In the RGB color model, it consists of 0% red, 59.22% green, and 79.22% blue. In the CMYK color model, commonly used for printing, it is composed of 100% cyan, 25% magenta, 0% yellow, and 20.78% black. This color is often associated with feelings of tranquility, cleanliness, and openness. It is a popular choice in graphic design, web development, and branding, often used to convey trust, stability, and professionalism. Its hex code #0097CA makes it easy to use consistently across various digital platforms. Pacific Blue is a versatile color, suitable for a wide range of applications, from corporate branding to creative projects.
The color #0097CA, also known as Pacific Blue, presents some accessibility considerations for web developers. When using this color for text, it's crucial to ensure sufficient contrast against the background. A light background may not provide enough contrast, making the text difficult to read for users with visual impairments. Using tools to check the contrast ratio is recommended to meet WCAG guidelines. Additionally, when using this color to convey information, always provide alternative cues such as text labels or icons to ensure that the information is accessible to users who may not be able to distinguish the color. When applied to interactive elements like buttons or links, ensure that hover and focus states are clearly indicated with sufficient contrast.
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Applications
Travel and Tourism Websites
Pacific Blue is a refreshing and calming color, making it suitable for website designs related to travel agencies, tourism, or aquatic sports. It can be used for backgrounds, headings, and call-to-action buttons to create a visually appealing and trustworthy experience. The color evokes feelings of tranquility and adventure, encouraging users to explore destinations or book services. Complementary colors like sand or light grays can be used to enhance the overall aesthetic.
Interior Design for Serene Spaces
In interior design, Pacific Blue can be used to create a serene and relaxing atmosphere. It works well in bedrooms or bathrooms, especially when paired with light wood tones and natural elements. Using this color on walls or accent pieces can evoke a sense of calmness and tranquility, promoting a restful environment. The color also complements nautical themes, providing a touch of elegance and sophistication.
Fashion Apparel
In fashion, Pacific Blue can be used in clothing and accessories to bring a fresh and modern look. It is suitable for a variety of outfits and can be styled both casually and formally. This color works well in summer collections, offering a cool and refreshing aesthetic. It can be paired with neutral colors such as white, beige, or gray, or bolder colors for a pop of contrast.