Pacific Blue

#0091CA

General Information about Pacific Blue

The hexadecimal color #0091CA, also known as Pacific Blue, is a vibrant and refreshing shade of blue. It is composed of 0% red, 56.9% green, and 79.2% blue. In the RGB color model, this translates to (0, 145, 202). Pacific Blue evokes a sense of calmness, clarity, and trustworthiness, often associated with water, sky, and open spaces. It is commonly used in design to convey a sense of reliability, stability, and innovation. In branding, this color can be used to create a sense of confidence and professionalism, making it a popular choice for companies in the technology, finance, and healthcare sectors. Its versatility allows it to be used effectively in both digital and print media.

The color #0091CA, also known as Pacific Blue, presents moderate accessibility considerations. Its luminance value provides adequate contrast on white backgrounds for larger text elements like headings and titles, but may fall short for smaller body text. A contrast ratio check is recommended to ensure WCAG compliance, particularly for users with visual impairments. To improve accessibility, consider pairing it with lighter shades of gray or off-white for backgrounds when using smaller text. For interactive elements like buttons and links, ensure sufficient contrast in both normal and hover states to provide clear visual cues for user interaction. Using darker text on #0091CA backgrounds can also enhance readability and overall accessibility. Remember to test your designs with accessibility testing tools and consider feedback from users with disabilities to refine your color choices.

Shades

Digital Color Formats

RGB
0 145 202
RGB0 145 202
Red
Green
Blue
HSL
196.93deg 100% 39.61%
196.9310039.61HSL
Hue
Saturation
Lightness
HWB
196.93deg 0% 20.78%
196.93020.78HWB
Hue
Whiteness
Blackness
hex#0091CA
rgb0 145 202
hsl196.93deg 100% 39.61%
cmyk100% 28.22% 0% 20.78%
hwb196.93deg 0% 20.78%
xyz-d650.21 0.25 0.6
oklch0.6202 0.1322 235.36
oklab0.6202 -0.08 -0.11
CMYK
100% 28.22% 0% 20.78%
10028.22020.78CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.21 0.25 0.6
0.210.250.6XYZ
X
Y
Z
OKLCH
0.6202 0.1322 235.36
0.62020.1322235.36LCH
Lightness
Chroma
Hue
OKLAB
0.6202 -0.08 -0.11
0.6202-0.08-0.11LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

Buttons