Endeavour
General Information about #0063B4
The hexadecimal color code #0063B4, also known as Endeavour, is a dark shade of cyan-blue. It is composed of 0% red, 38.8% green, and 70.6% blue. In the RGB color model, this translates to (0, 99, 180). The color is often associated with feelings of stability, trust, and calmness. It is commonly used in corporate branding to convey professionalism and reliability. In terms of color theory, Endeavour falls within the cool color spectrum. Its complementary color is #B45100, which sits opposite it on the color wheel. The CMYK representation of #0063B4 is (100, 45, 0, 29), meaning it is made up of 100% cyan, 45% magenta, 0% yellow, and 29% black.
The hex color #0063B4, also known as Endeavour, presents moderate accessibility challenges. Its contrast ratio against white is approximately 3.4:1, which does not meet the WCAG AA standard for normal text (4.5:1) or large text (3:1). Therefore, using #0063B4 for text on a white background may be difficult for users with low vision. To improve accessibility, consider using a lighter background color or a darker text color. When using #0063B4 for graphical elements, ensure that the visual information is not solely conveyed through color. Providing alternative cues, such as labels or textures, can enhance usability for all users, including those with color vision deficiencies. Proper consideration of color contrast and alternative cues is crucial for creating inclusive and accessible web content.
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Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #0063B4 can serve as a primary color for websites aiming to convey trust, stability, and professionalism. It's suitable for headers, buttons, and navigation bars, especially in the finance, technology, or healthcare sectors. Its calming effect can enhance user experience and create a sense of security. Combining it with complementary colors like light yellows or oranges can create visually appealing interfaces. This color is also suitable for data visualization, such as charts and graphs, where clear and distinct color coding is required. When used thoughtfully, #0063B4 can contribute to a website's overall branding and user engagement.
Interior Design
In interior design, #0063B4 can be used as an accent color to bring a sense of serenity and sophistication to a room. It works well in bedrooms or living rooms, where creating a calming atmosphere is desired. It can be used on walls, furniture, or decorative items like cushions and artwork. Pairing it with neutral colors like white, gray, or beige can create a balanced and harmonious look. Using textures like velvet or linen can enhance its luxurious feel. This color is also suitable for nautical or coastal-themed interiors, where it can evoke the feeling of the ocean.
Fashion
In the fashion industry, the color #0063B4 can be used for garments that evoke a sense of calm, confidence, and sophistication. Suitable for both casual and formal wear, this shade of blue works especially well for business suits, evening gowns, and professional attire. It can be paired with neutral colors like white, black, or gray for a classic and elegant look. As an accent color, it can be used for accessories like scarves, handbags, and jewelry. The colour lends itself well to fabrics such as silk, cotton, and wool. Using this colour in formal wear will bring about a sense of peace and power.