Endeavour
General Information about Endeavour (#0062B4)
The hexadecimal color code #0062B4, also known as Endeavour, is a deep shade of blue. It is composed of 0% red, 38.4% green, and 70.6% blue. In the RGB color model, this equates to (0, 98, 180). The corresponding CMYK color code is (100, 46, 0, 29), indicating the percentages of cyan, magenta, yellow, and black inks required to produce this color in print. Endeavour is often associated with feelings of calmness, trustworthiness, and stability, making it a popular choice for various applications, including branding, web design, and interior decor. Its cool and serene nature can evoke a sense of professionalism and reliability. The color name 'Endeavour' itself suggests ambition and purpose.
The hex color #0062B4, also known as Endeavour, presents some accessibility considerations for web development. Its relatively low luminance value means it needs careful pairing with text and background colors to ensure sufficient contrast. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text against its background. When using #0062B4 as a background, opt for light-colored text like white or very light grays to achieve the necessary contrast. Conversely, if #0062B4 is used for text, a very light background is necessary. Tools are available to check the contrast ratio between foreground and background colors. Ensuring adequate contrast is crucial for users with visual impairments, making content more accessible to a wider audience. Also, consider providing alternative visual cues beyond color to convey information, as color blindness affects a significant portion of the population.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Endeavour (#0062B4) can be used to create a sense of trust and stability. It's suitable for header backgrounds, button accents, and link highlights. It is also suitable for financial websites and corporate designs because the color projects competence and security. Also the tech industry makes use of the color due to its trustworthy impressions. Always test the color for accessibility to ensure it is readable and conforms with regulations like WCAG.
Interior Design
In interior design, Endeavour (#0062B4) can be incorporated to add a touch of sophistication to a room. It works well in bedrooms or living rooms as an accent wall color or in decorative elements like pillows and throws. Paired with neutral colors like white or gray, it can create a calming and elegant atmosphere. The color is also suitable for rooms with a maritime or nautical theme. For a harmonious color composition, combine it with light wood tones and natural materials.
Marketing material
Endeavour (#0062B4) is also useful for creating professional and sleek marketing material. The color is perfect for visualizing competence and security in brochures, websites or even print products. For creating an eye-catching effect, consider to use the colour as an accent colour for fonts or other visual elements. When applying the colour to text, make sure the background has a light colour to conform with WCAG regulations. In logo design the color is perfect for companies that want to be seen as competent and trustworthy.