Endeavour
General Information about #00539C
The hex color #00539C, also known as Endeavour, is a deep, cool-toned blue that evokes feelings of stability, trust, and professionalism. In the RGB color model, it is composed of 0% red, 32.55% green, and 61.18% blue. In the CMYK color model, it consists of 100% cyan, 47% magenta, 0% yellow, and 39% black. This color is often associated with corporate branding, particularly in industries that want to convey reliability and expertise. Its calming nature makes it a popular choice for websites, marketing materials, and interior design where a sense of security and confidence is desired. The name 'Endeavour' itself suggests a sense of purpose and determination, further enhancing its appeal for goal-oriented applications.
The hex color #00539c, also known as Endeavour, presents some accessibility considerations, particularly in web design. Its dark hue means that it requires careful pairing with lighter colors to ensure sufficient contrast for readability. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text to meet AA compliance. Using #00539c for text on a white background may not meet these standards and could pose challenges for users with visual impairments. To improve accessibility, consider using #00539c sparingly for decorative elements or pairing it with very light text colors such as white (#FFFFFF) or a light shade of yellow to guarantee sufficient contrast. Always test color combinations with accessibility tools to verify compliance.
Shades
Digital Color Formats
Alternative colors
- #2962ff
A slightly lighter shade that provides better contrast against dark backgrounds while maintaining a similar aesthetic.
- #002984
A darker variant that can be used to create a deeper, more intense look while still complementing the primary color.
- #335c81
A desaturated version for a more muted and subtle appearance, suitable for backgrounds or less prominent elements.
Applications
Web Design
In web design, #00539C can serve as a primary color for headers, navigation bars, and call-to-action buttons. Its serious yet inviting tone makes it ideal for businesses in the finance, technology, and education sectors. When used as a background color, it should be paired with light-colored text to ensure readability. Furthermore, #00539C can be effectively used to create a sense of trust and reliability, making it a great choice for websites that require users to share sensitive information. This color evokes stability, security, and knowledge, thereby enhancing the overall user experience and building confidence.
Interior Design
In interior design, #00539C can be used as an accent color to create a sophisticated and calming atmosphere. It works well in living rooms, bedrooms, or offices where a sense of tranquility is desired. This color pairs well with neutral tones such as gray, beige, and white, and can be complemented with metallic accents like gold or silver for a touch of elegance. Using #00539C in furniture upholstery or wall paint can transform a space into a serene and stylish environment, fostering focus and relaxation.
Fashion
In the fashion industry, #00539C can be used in clothing, accessories, and even makeup to evoke a sense of sophistication and professionalism. This color is often seen in business attire, formal wear, and even in casual outfits for those who want to project a refined image. Pair it with lighter colors for contrast or darker shades for a monochromatic look. As an eyeshadow or eyeliner, it can accentuate the eyes and create a bold, yet elegant statement.