Congress Blue
General Information about Congress Blue
Congress Blue, represented by the hexadecimal color code #004C8C, is a deep and rich shade of blue, often associated with sophistication, trustworthiness, and authority. In color psychology, blues are generally linked to stability, calmness, and intelligence. The color's high saturation can evoke feelings of confidence and professionalism. In branding and design, Congress Blue is often used in industries seeking to convey a sense of reliability, such as finance, government, and education. Its unique hue differentiates it from standard blues, making it a memorable choice for creating a strong and lasting impression. This color's depth allows it to stand out while maintaining a level of neutrality that pairs well with a variety of other colors.
The hex color #004C8C, also known as Congress Blue, presents moderate accessibility challenges. Its contrast ratio against a white background is approximately 4.3:1, which meets the minimum requirement for WCAG AA compliance for normal text but falls short for larger text and user interface components. To improve accessibility, consider using it with lighter backgrounds like whites, light grays, or very pale yellows to ensure sufficient contrast for users with visual impairments. Alternatively, using #004C8C for larger text elements can be acceptable. Always test color combinations with accessibility tools to ensure compliance with WCAG guidelines and consider the needs of users with different types of color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Congress Blue provides a trustworthy and professional feel to a website, which makes it ideal for corporate or government-related websites. It can be used in headers, navigation menus, and call-to-action buttons to create a cohesive and visually appealing design. Further application is in infographics to show data in a sophisticated way.
Fashion
This color evokes a sense of stability and authority, making it well-suited for formal wear such as suits, blazers, and dresses. It can be paired with neutral colors like gray or beige for a classic look, or accented with brighter colors like gold or coral for a more modern and stylish aesthetic. This is perfect for occasions where professionalism and style meet.
Interior Design
Congress Blue is a calming and sophisticated color that can be incorporated into interior design to create a serene and professional atmosphere. It can be used on walls, furniture, or accent pieces to add depth and visual interest to a room. Pair it with warm neutrals and natural textures to create a balanced and inviting space.
Marketing Materials
This color provides a sophisticated appearance for marketing materials like brochures, business cards, and presentations. Its association with trust and authority enhances the perceived reliability of the brand. Combining it with lighter shades or complementary colors ensures visual appeal while maintaining professionalism and clarity.