Smalt
General Information about #00349B (Smalt)
The hexadecimal color #00349B, commonly known as Smalt, is a dark shade of blue. In the RGB color model, it consists of 0% red, 20.4% green, and 61.2% blue. Its primary attributes include depth, stability, and a sense of authority. Smalt has historical significance, being a pigment made from potassium glass colored with cobalt, used in paintings and ceramics. This specific shade of blue often conveys a feeling of trust and security, making it a popular choice for branding and design elements associated with institutions and established organizations. Understanding the psychological impact of this color is essential for effective visual communication.
The color #00349B, also known as Smalt, presents certain accessibility challenges. Its dark hue results in a low contrast ratio against lighter backgrounds, potentially making text difficult to read for users with visual impairments. To ensure readability, it's crucial to use this color with light backgrounds that provide sufficient contrast, adhering to WCAG guidelines. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Additionally, avoid using this color for essential interactive elements without clear visual cues, as it might not be easily distinguishable for all users. Providing alternative text descriptions for images and icons that use this color can further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
A slightly lighter blue that offers better contrast on white backgrounds, improving readability and accessibility.
A deeper, richer blue that can be used for backgrounds or accents, providing a sense of depth and sophistication.
A more vibrant blue that can be used to draw attention to interactive elements, increasing their prominence.
Applications
Web Design
In web design, #00349B can be employed for creating a sense of trust and reliability. It's well-suited for headers, navigation bars, and button backgrounds, especially for websites related to finance, technology, or government. The color's depth can provide a professional and authoritative feel. However, it's essential to balance its use with lighter elements to avoid overwhelming the user interface and ensure readability. Proper spacing and typography choices are crucial when using this color in web design to maintain a clean and accessible layout.
Interior Design
In interior design, Smalt can be utilized as an accent color to add depth and sophistication to a room. It pairs well with neutral colors like white, gray, and beige, creating a calming yet elegant atmosphere. Consider using it for accent walls, upholstery, or decorative accessories. The color's richness can make a room feel more luxurious and inviting. However, avoid using it excessively in small spaces, as it can make the room feel smaller and darker. Natural light can enhance its appeal, so incorporating it in well-lit areas is recommended.
Fashion
In fashion, #00349B can be used to create a classic and sophisticated look. It is suitable for formal wear, such as suits and dresses, and can be paired with neutral colors like black, white, and gray, or complementary colors like yellow-orange. The color conveys a sense of professionalism and elegance, making it ideal for business attire or special occasions. Use it as an accent color in accessories like scarves or ties to add a touch of color to an outfit.