Blue Whale
About Hex Color #002744
The hexadecimal color code #002744 represents a dark shade of blue, often described as a deep ocean or navy blue. In the RGB color model, it consists of 0% red, 15.3% green, and 26.67% blue. This color falls into the category of cool colors, evoking feelings of calmness, stability, and trust. Its darkness makes it suitable for backgrounds or accents where a sense of depth and sophistication is desired. The CMYK (cyan, magenta, yellow, key) values are 100% cyan, 42% magenta, 0% yellow, and 73% black, indicating that it requires a significant amount of cyan and black to achieve its deep hue. Due to its low saturation and luminance, it's important to consider contrast ratios when using this color in designs, particularly in web and print media, to ensure accessibility and readability.
The color #002744, a deep, muted blue, presents some accessibility challenges, especially regarding color contrast. When used as a background color, it's crucial to pair it with text that has sufficient luminance contrast to meet WCAG (Web Content Accessibility Guidelines) standards. For small text, a contrast ratio of at least 4.5:1 is recommended, while large text requires a ratio of 3:1. White (#FFFFFF) or very light shades of yellow or orange would likely provide adequate contrast. Tools like contrast checkers can help ensure compliance. Avoid pairing #002744 with dark or similarly shaded colors, as this will make content difficult to read for users with visual impairments. Thoughtful design is essential to make this color accessible to all users, including those with low vision or color blindness. Moreover, it's important to avoid using color alone to convey information; always provide alternative cues like text labels or icons to ensure inclusivity.
Shades
Digital Color Formats
Alternative colors
Applications
Website Header/Navigation
In web design, #002744 can be effectively used for website headers or navigation bars to create a sophisticated and professional look. Due to its dark nature, it serves best as a background with light-colored text and elements. To enhance user experience, use it strategically to highlight key sections of content or calls to action. When incorporating this color, it's crucial to ensure adequate contrast for readability, especially for users with visual impairments. For instance, pairing it with white or light yellow text will maintain accessibility, while avoiding colors with poor contrast is crucial.
Interior Design Accent
In interior design, #002744 can bring a sense of depth and sophistication to a room. It works particularly well in bedrooms or studies where a calming atmosphere is desired. Consider using it as an accent wall color, complemented by lighter neutrals for a balanced aesthetic. Furniture in lighter shades like beige, cream, or light wood tones can create a pleasant contrast. Accents of gold or brass can add a touch of luxury. When using this color in a smaller space, ensure there is plenty of natural light to prevent the room from feeling too dark or enclosed. Furthermore, incorporate lighter elements to balance its depth.
Data Visualization
The hex color #002744 can be utilized in data visualization to represent a particular category or value range, especially in charts and graphs. Its deep blue hue is easily distinguishable from other colors, making it appropriate for showcasing important information. When used in visualizations, ensure there is sufficient color contrast with adjacent elements to improve clarity and readability. In addition, providing labels and legends that clearly explain what the color represents can enhance understanding. This color is suitable for both print and digital formats, ensuring consistent visual representation across various mediums.