International Klein Blue
General Information
International Klein Blue, represented by the hex code #0020B3, is a deep and highly saturated shade of blue. It is named after the French artist Yves Klein, who patented the color in 1957. Klein sought to create a blue that was as pure and intense as possible, believing that it could evoke a sense of boundlessness and spirituality. The color is achieved by suspending ultramarine pigment in a synthetic resin, which allows the pigment to retain its brilliance and depth. IKB has become a symbol of artistic innovation and has been widely used in art, fashion, and design. Its unique character and visual impact make it a popular choice for creating bold and memorable statements. The color is registered under the name IKB (International Klein Blue).
The hex color #0020B3, also known as International Klein Blue, presents significant accessibility challenges, especially in web design. Its deep, saturated nature results in low contrast against lighter backgrounds, potentially making text and interactive elements difficult to read for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #0020B3 for text or crucial interface components against a white or light-colored background would likely fail to meet these standards. Therefore, it's essential to pair this color with very light or very dark shades to ensure sufficient contrast. Additionally, providing alternative styling options and adhering to ARIA attributes can further enhance the accessibility of web content using this color, catering to a wider audience and promoting inclusivity.
Shades
Digital Color Formats
Alternative colors
- #3366cc
A lighter shade of blue that offers better contrast against white backgrounds, improving readability for users with visual impairments.
- #001155
A darker shade of blue that maintains the richness of the original color while providing sufficient contrast when used on lighter backgrounds.
- #003399
This color is similar but has slightly less blue to provide an option that works well with many other shades.
Applications
Brand Identity
In branding, International Klein Blue can evoke feelings of trust, stability, and innovation. Its boldness makes it suitable for logos and visual identities that aim to project a strong and memorable image. However, careful consideration should be given to its usage in different contexts, as its intensity might not be appropriate for all brands. Pairing it with neutral colors or complementary hues can help balance its impact and create a visually appealing aesthetic. Moreover, the color's unique character makes it a good option for companies in the tech industry or artistic fields.
Fashion Design
In fashion, International Klein Blue can be used to create striking and memorable outfits. Its bold and saturated nature makes it an excellent choice for statement pieces, such as dresses, jackets, or accessories. This color can add a touch of sophistication and creativity to any ensemble. Due to its intensity, it is best paired with neutral colors like white, black, or gray to create a balanced and visually appealing look. It can be incorporated in anything from athletic apparel to high-end fashion.
Interior Design
In interior design, International Klein Blue can add a pop of color and personality to any space. It works well as an accent color on walls, furniture, or decorative items. Its unique character makes it a good choice for creating a focal point in a room. When using this color in interior design, it's essential to balance it with neutral tones and natural materials to create a harmonious and inviting atmosphere. It works especially well with modern design and can create a sense of calm and creativity.