Downriver
General Information about #001F51
The hexadecimal color code #001F51 is a dark, subdued shade of blue, sometimes referred to as 'Downriver'. In the RGB color model, it is composed of 0% red, 12.2% green, and 31.8% blue. This translates to a color with a strong blue influence and minimal presence of red and green. In the CMYK color model, used primarily in printing, #001F51 consists of 100% cyan, 62% magenta, 0% yellow, and 68% black. This indicates that it requires a substantial amount of cyan and magenta ink to reproduce accurately in print media. The color has a somewhat muted and serious feel and can be used in designs where you want to evoke trust or give an impression of experience and quality.
The hex color #001F51, often referred to as Downriver, presents some accessibility challenges, particularly in text-based applications. Due to its low lightness value, it lacks sufficient contrast when paired with standard light text colors like white or light gray. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to ensure readability for individuals with visual impairments. When using #001F51 as a background color, it's crucial to select a text color that meets these contrast requirements. Lighter shades of yellow, orange, or even very light grays might be suitable options. Tools like contrast checkers can help determine if the chosen color combination provides adequate contrast. Careful consideration of color pairings is essential to provide an inclusive experience for all users, including those with low vision or color blindness.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #001F51 can serve as a sophisticated background color for headers or sidebars, especially on websites aiming for a professional or corporate aesthetic. Its depth adds a sense of importance and stability. When used for interactive elements like buttons, ensure sufficient contrast with the text and surrounding elements to maintain usability. It's also suitable for data visualizations, where it can represent a specific category or value within a dataset. However, avoid using it as the primary background for large blocks of text due to its low lightness, which can strain the eyes.
Fashion
In fashion, #001F51 evokes a sense of classic elegance and can be used for formal wear, such as evening gowns or suits. It pairs well with metallic accents like silver or gold. The color also lends itself to accessories like handbags or scarves, adding a touch of refinement to an outfit. It's often used in men's wear for ties or pocket squares. While it may not be the first choice for casual or summer wear, it works beautifully for creating a sophisticated and polished look. It is a strong color that can make a statement.
Interior Design
Within interior design, #001F51 works best as an accent color rather than the dominant shade in a room. It can be applied to furniture pieces, such as a velvet armchair or a painted cabinet. It can also make a feature wall really stand out. It complements neutral tones like beige, gray, and white, adding a pop of color without overwhelming the space. Consider using it for decorative items like cushions, throws, or artwork to introduce depth and richness to the interior. It works well in studies, lounges and bedrooms.