Sunset Orange
General Information about Sunset Orange
The hexadecimal color #ef5445, also known as Sunset Orange, is a vibrant and warm hue located in the red-orange spectrum. It is composed of 93.73% red, 33.73% green, and 27.06% blue. In the RGB color model, it has values of R:239, G:84, B:69. In the CMYK color model, it consists of 0% cyan, 64.85% magenta, 71.13% yellow, and 6.27% black. This color evokes feelings of energy, enthusiasm, and warmth. Sunset Orange can be associated with sunsets, fire, and autumn foliage. Its warm tone creates a sense of excitement and can be used effectively to draw attention. It is often used to create visually appealing designs. The color can be described as a desaturated red.
The hex color #ef5445, a vibrant Sunset Orange, presents some accessibility challenges, particularly concerning color contrast. When using this color for text or interactive elements, it is crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Tools like WebAIM's contrast checker can help evaluate the contrast ratio. Insufficient contrast can make content difficult or impossible to read for users with visual impairments. Furthermore, consider providing alternative visual cues in addition to color, such as text labels or icons, to ensure usability for colorblind users. Thoughtful color selection is essential for creating inclusive and accessible web experiences. Use of this color should be tested on different screens.
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Applications
Fitness Branding
Sunset Orange, #ef5445, evokes feelings of warmth, energy, and excitement, making it a fantastic choice for branding related to fitness, sports, or outdoor activities. Imagine a logo for a marathon event, using this color to symbolize the setting sun at the end of a long race. In web design, it can be used as a call-to-action button to grab user attention or as an accent color to inject vibrancy into a page. This color is also well-suited for creating a sense of urgency or importance, making it useful for highlighting limited-time offers or crucial information. Moreover, its energetic nature makes it great for social media campaigns to attract attention.
Interior Accents
In interior design, Sunset Orange (#ef5445) can be used to add a pop of color to a neutral space. Consider using it for accent walls, throw pillows, or artwork to create a warm and inviting atmosphere. It pairs well with earthy tones like beige, brown, and olive green. This hue can also work wonders in commercial spaces, such as restaurants or cafes, to create a lively and social environment. It can be used to increase appetite appeal, by influencing the mood. It should be used sparingly, as the color can become overwhelming if used excessively. In moderation this color creates an interesting space.
Fashion Accents
Sunset Orange (#ef5445) can be a striking color choice in fashion, particularly for statement pieces or accessories. Imagine a vibrant scarf, a bold handbag, or a pair of eye-catching shoes in this hue. It works well as an accent color in an outfit, adding a touch of energy and personality. Sunset Orange is also a popular color for swimwear and activewear, reflecting the warmth and vitality of summer. In more formal wear, it can be incorporated as a lining in a jacket or as a subtle detail in a dress to add a unique twist. Accessorizing an outfit is easier with this color.