Amethyst
General Information about #B367CD (Amethyst)
The hex color #B367CD, also known as Amethyst, is a captivating blend of purple and violet hues. Its digital representation denotes a specific combination of red, green, and blue light intensities, which, when mixed, produce this distinctive shade. Historically, amethyst has been associated with royalty, spirituality, and creativity, often linked to the gemstone of the same name. In color psychology, amethyst shades are often perceived as calming, balancing, and promoting intuition. Its RGB values are R:179, G:103, B:205, and its CMYK values are C:13, M:50, Y:0, K:20. It belongs to the purple color family, which sits between blue and red on the color wheel. This positions #B367CD as a versatile color choice suitable for various design applications.
The hex color #B367CD, a shade of amethyst, presents moderate accessibility challenges. Its contrast ratio against pure white (#FFFFFF) is approximately 2.7:1, which falls short of the WCAG's minimum requirement of 4.5:1 for standard text and 3:1 for large text. This means that using #B367CD as text on a white background may be difficult for users with visual impairments to read comfortably. To improve accessibility, consider using a darker background color to increase contrast, or using #B367CD as an accent color rather than for primary text. Also, carefully assess how this color is used in charts or diagrams, ensuring sufficient contrast with adjacent colors to facilitate discernibility. Designers should always evaluate color choices with accessibility testing tools to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
A lighter shade of purple offering a similar aesthetic but with potentially better contrast against dark backgrounds.
A more saturated purple that can provide a bolder visual impact, useful for highlighting elements.
A pastel purple that creates a softer and more delicate aesthetic for backgrounds or less emphasized elements.
Applications
Web Design Accent
In web design, amethyst (#B367CD) can be effectively employed to create a luxurious and sophisticated feel. It works well for websites related to beauty, fashion, or creative services. Consider using it as a background color for sections highlighting special features or promotions, or as an accent color for buttons and interactive elements to draw the user's eye. For example, a cosmetics brand might use this shade for their product packaging and website banners to evoke a sense of elegance and quality. The key is to balance this rich color with neutral tones to prevent overwhelming the user.
Fashion Design
In fashion, #B367CD translates into sophisticated garments and accessories. This hue is frequently seen in evening wear, special occasion outfits, and statement pieces. Its regal undertones make it suitable for velvet fabrics, silk scarves, and beaded embellishments. A designer might incorporate this color into a collection inspired by royalty or fantasy, using it to create dresses, blouses, or even as a bold statement in footwear. Furthermore, this shade can be used in smaller accessories like handbags or jewelry, adding a pop of color that complements neutral outfits.
Interior Design Accent
Within interior design, this amethyst hue offers a unique opportunity to introduce a sense of calmness and creativity to residential or commercial spaces. It can be used to make a strong statement as the primary color in an accent wall or area rug within a living room, bedroom, or meditation space. Smaller doses of this color can bring a pop of visual interest in smaller decorative elements such as throw pillows, art pieces, or window curtains. The color’s soothing aspects make it suitable to be paired with neutrals like grays, whites, or beige for a balanced visual composition.