Tamarillo

#9D1717

General Information about #9D1717

The color #9D1717, also known as Tamarillo, is a deep, saturated shade of red. It evokes feelings of warmth, passion, and energy. In color psychology, red is often associated with excitement, courage, and love. This particular shade, being darker, can also convey a sense of sophistication and luxury. It is often used in branding and design to capture attention and create a sense of urgency or importance. The color is created by combining red, green and blue light at different intensities. The red component is the most prominent, followed by a small amount of green, and very little blue, resulting in the characteristic red hue.

The color #9D1717, a deep and saturated red, presents accessibility challenges, especially when used for text or interactive elements. Its low lightness value results in a low contrast ratio against common background colors like white. According to WCAG guidelines, sufficient contrast is crucial for users with visual impairments to perceive content effectively. To ensure accessibility, it's important to pair this color with light backgrounds or use it sparingly for decorative elements. For text, a much lighter color should be chosen to meet contrast ratio requirements. When used for interactive elements, consider adding secondary cues like icons or text labels to convey meaning beyond color alone. Testing with accessibility tools and considering user feedback are essential steps to ensure that your design is inclusive and usable by everyone.

Shades

Digital Color Formats

RGB
157 23 23
RGB157 23 23
Red
Green
Blue
HSL
0 74.44% 35.29%
074.4435.29HSL
Hue
Saturation
Lightness
HWB
0 9.02% 38.43%
09.0238.43HWB
Hue
Whiteness
Blackness
hex#9D1717
rgb157 23 23
hsl0 74.44% 35.29%
cmyk0% 85.35% 85.35% 38.43%
hwb0 9.02% 38.43%
xyz14.37 7.84 1.57
CMYK
0% 85.35% 85.35% 38.43%
085.3585.3538.43CMYK
Cyan
Magenta
Yellow
Key
XYZ
14.37 7.84 1.57
14.377.841.57XYZ
X
Y
Z

Alternative colors

Applications

Complementary color

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