Vista Blue
General Information about Vista Blue
The hexadecimal color #96D0B5, also known as Vista Blue, is a soft, muted shade of blue-green, evoking a sense of calm and tranquility. It belongs to the cyan hue family, exhibiting a balance between blue's serenity and green's association with nature and growth. In the RGB color model, #96D0B5 is composed of 58.82% red, 81.57% green, and 70.98% blue. In the CMYK color model, it consists of 28% cyan, 0% magenta, 13% yellow, and 18% black. This color is often associated with peacefulness, harmony, and relaxation, making it a popular choice for designs aiming to create a soothing or natural ambiance. Its subtle nature allows it to be versatile and adaptable to various applications, from digital interfaces to interior décor.
The color #96D0B5, also known as Vista Blue, presents some accessibility considerations for web design. When used as a background color, it's crucial to ensure sufficient contrast with the foreground text. A contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text to meet WCAG AA standards. Using a color contrast checker can help determine if the chosen text color provides adequate contrast. For users with visual impairments, including those with low vision or color blindness, insufficient contrast can make it difficult to read content. Therefore, pairing Vista Blue with dark text colors like black or dark grays is advisable. Conversely, avoid using light text colors, as they may not provide enough contrast. Also consider providing alternative visual cues, such as underlines or icons, for links and interactive elements, especially if color is the sole indicator.
Shades
Digital Color Formats
Alternative colors
A slightly darker shade of green that offers a similar calming effect while providing better contrast in some applications.
A lighter, airier version of Vista Blue that can be used for backgrounds or subtle accents.
A muted grayish-blue that serves as a neutral alternative for backgrounds and borders.
Applications
Website Design
Vista Blue can be employed in website design to create a sense of tranquility and trustworthiness, particularly suitable for health and wellness websites. It works exceptionally well for backgrounds, accent colors, and user interface elements where a calming, non-intrusive feel is desired. Paired with clean typography and ample whitespace, Vista Blue can contribute to a user-friendly and visually appealing experience. Consider using it to highlight calls to action or important information, as its soft hue draws attention without being overwhelming. In dashboard interfaces, Vista Blue is ideal for data visualization and progress bars, communicating information clearly and efficiently.
Interior Design
In interior design, Vista Blue evokes feelings of serenity and peace, making it an excellent choice for bedrooms, bathrooms, and living spaces. It can be incorporated through wall paint, textiles, and decorative accents to create a soothing environment. When used in conjunction with natural materials like wood and stone, Vista Blue enhances the sense of connection to nature. For a more vibrant look, consider pairing it with complementary colors such as coral or mustard yellow. In commercial spaces like spas and yoga studios, Vista Blue promotes relaxation and well-being, creating a welcoming atmosphere for clients.
Branding
Vista Blue can be incorporated into branding to communicate reliability, peace, and tranquility. Logos and marketing material using this color can appeal to target audiences seeking these attributes. Vista blue is suitable for companies in healthcare, well-being and eco-friendly markets. Vista Blue should be paired with a suitable font and imagery to help convey the right tone of voice. This can strengthen the brand identify and resonate with potential customers.