Ferra
General Information about Ferra
The hexadecimal color code #694E4B represents a dark, muted shade of brown, often described as 'Ferra'. It falls within the brown color family, known for its association with earth, stability, and warmth. In the RGB color model, #694E4B is composed of 41.18% red, 30.59% green, and 29.41% blue. This combination results in a color that is neither overly vibrant nor saturated, making it suitable for applications where subtlety and a natural feel are desired. The sRGB value is 0.412, 0.306 and 0.294. Colors similar to Ferra are often used to convey a sense of reliability, comfort, and connection to nature, making it a popular choice in branding and design for companies seeking to project those qualities.
The hex color #694E4B, also known as Ferra, presents some accessibility challenges, particularly regarding contrast. When used as a background color, it's crucial to select foreground text colors that provide sufficient contrast to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Testing color combinations with accessibility tools is essential to verify compliance. Lighter shades of beige, cream, or even muted gold could work well as foreground colors. Avoid using dark text colors, as they will likely fail accessibility standards. Careful consideration of font weight and size can also improve readability. Providing alternative text for images and using ARIA attributes can further enhance accessibility for users with disabilities.
Shades
Digital Color Formats
Alternative colors
- #735c53
A slightly lighter and warmer shade that maintains a similar earthy tone while offering better readability against dark text.
- #5e544e
A cooler, more neutral brown that can serve as a sophisticated background color with good contrast against lighter text.
- #705c58
A less saturated alternative, offering a softer, more subtle presence while still providing an earthy feel.
Applications
Website Design
Ferra, with its earthy and grounded tone, is perfect for website backgrounds aiming for a natural and organic feel. It works especially well for websites related to nature, sustainability, or artisanal products. Using it sparingly as an accent color can also add a touch of sophistication without overpowering the design. Combine it with neutral colors like cream or beige for a harmonious and calming user experience. Ensure sufficient contrast with text for optimal readability and accessibility.
Interior Design
In interior design, #694E4B evokes warmth and comfort, ideal for creating cozy and inviting spaces. It can be used for wall paint in living rooms or bedrooms, creating a relaxing atmosphere. It also pairs well with natural materials like wood and stone, enhancing the earthy aesthetic. Using Ferra as an accent color in furniture or decor can add a touch of sophistication and grounding to any room. Consider pairing it with lighter colors and textures to prevent the space from feeling too dark.
Fashion
In fashion, Ferra can be used to create a sophisticated and understated look, particularly in autumn and winter collections. It can be incorporated into clothing items like coats, sweaters, and trousers, providing a versatile and elegant base for outfits. Ferra also works well in accessories such as handbags and shoes, adding a touch of warmth and earthiness to any ensemble. Consider pairing it with complementary colors like olive green or burnt orange for a balanced and stylish palette.