Royal Blue
General Information about Royal Blue
The hex color #315EE7, commonly known as Royal Blue, is a vibrant and regal shade of blue. In the RGB color model, it is composed of 19.22% red, 36.86% green, and 90.59% blue. Its name is derived from its historical association with royalty and noble families, symbolizing trust, loyalty, wisdom, confidence, intelligence, faith, truth and heaven. In web design, Royal Blue can evoke feelings of trust, security, and sophistication. The color is often used in the technology, finance, and healthcare industries to convey a sense of reliability and professionalism. It’s crucial to ensure sufficient contrast with text and other elements for readability. It is important to remember that color perception can vary slightly across different screens and devices.
The hex color #315EE7, also known as Royal Blue, presents some accessibility challenges, particularly concerning color contrast. When used as a background, it requires careful consideration of the foreground text color to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Due to its relatively dark nature, lighter text colors like white or light yellow would generally provide sufficient contrast. However, it's essential to test the color combination using accessibility tools to confirm compliance. Avoid pairing it with darker colors, as this would make the content illegible for users with visual impairments. For buttons or interactive elements, consider providing additional visual cues such as borders or icons to enhance usability for all users. Also, using this color requires you to consider users with color blindness. The color is very close to other blue hues, which can be difficult to distinct, if those other colors are next to it.
Shades
Digital Color Formats
Alternative colors
Applications
Call-to-action buttons
Royal Blue is a striking choice for call-to-action buttons, drawing the user's eye and encouraging engagement. Its vibrancy conveys a sense of energy and importance, making it ideal for highlighting key actions like 'Sign Up,' 'Learn More,' or 'Buy Now.' When designing these buttons, consider using a contrasting text color like white or yellow to ensure readability and accessibility. Also, think of using animation when hovering over this color, to give the user an additional clear sign of the functionality.
Fashion Design
In fashion, Royal Blue exudes elegance and sophistication, making it a popular choice for evening wear and formal attire. The color is often used in luxurious fabrics like velvet and silk to enhance its richness and depth. Royal Blue accessories, such as handbags and shoes, can add a pop of color to an otherwise neutral outfit. The versatility of Royal Blue allows it to be paired with a range of colors, from classic neutrals like black and white to bolder hues like red and gold.
Print Media
Royal Blue can be used as an accent color in brochures, flyers, and posters to create a professional and eye-catching design. The color is perfect for headings, subheadings, and graphic elements, such as lines, shapes, and icons. When using Royal Blue in print, ensure that the color is consistent across all materials by using the CMYK color model. Also, be sure that the contrast between the color and the background is strong enough to meet accessibility standards.