St Tropaz
General Information about #315C99
The hex color #315C99, also known as St Tropaz, is a dark shade of blue that evokes feelings of calmness, stability, and trustworthiness. It belongs to the blue color family and is often associated with professionalism, intelligence, and sophistication. In the RGB color model, #315C99 consists of 19.22% red, 36.08% green, and 60% blue. The CMYK representation is 68% cyan, 40% magenta, 0% yellow, and 40% black. This color is commonly used in corporate branding, web design, and interior design to create a sense of reliability and expertise. Its relatively low saturation makes it a versatile choice that can be paired with a variety of other colors.
The hex color #315C99, also known as St Tropaz, presents some accessibility considerations for web developers. Its relatively dark hue implies a need for careful selection of foreground text colors to ensure sufficient contrast. Adhering to WCAG guidelines is crucial; a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text against backgrounds using #315C99 is recommended. Lighter shades of yellow, white, or very light grays would generally work best. Tools like contrast checkers can assist in verifying compliance. When used for interactive elements like buttons or links, consider providing additional visual cues beyond color alone to aid users with color vision deficiencies. Careful consideration of these aspects will help ensure that web content is accessible and inclusive for all users, regardless of their visual abilities.
Shades
Digital Color Formats
Alternative colors
- #4682b4
A slightly lighter shade of blue that provides better contrast against white backgrounds while maintaining a similar aesthetic.
- #1e3a8a
A darker shade of blue for backgrounds where a stronger, more grounding color is desired.
- #779ecb
A lighter tint that is more suitable when needing to imply a sense of calmness.
Applications
Web Design
In web design, #315C99 can be effectively used for website headers and navigation bars to establish a professional and trustworthy brand identity. This color exudes a sense of reliability and sophistication, making it suitable for businesses in the finance, technology, or consulting sectors. It pairs well with neutral colors like white, gray, and beige to create a clean and modern aesthetic. Moreover, it can be used for call-to-action buttons to draw attention and encourage user engagement.
Branding
#315C99 is a versatile color choice for branding, as it conveys stability and professionalism. It works well for creating logos, business cards, and marketing materials for businesses that want to project an image of trustworthiness and competence. The color can be paired with metallic accents like gold or silver to create a luxurious feel, or with brighter, complementary colors to add a pop of visual interest. This can be widely used for business cards and flyers.
Fashion
In fashion, #315C99 can be incorporated into clothing and accessories to create a sophisticated and elegant look. It works well for formal wear such as suits, dresses, and skirts, as well as casual wear such as sweaters and jackets. The color can be paired with neutral colors such as black, white, and gray for a classic look, or with bolder colors such as red or yellow for a more daring look. It is a popular option for corporate attire, particularly for those in client-facing roles.