Azure
General Information about Azure (#3157A5)
The hexadecimal color code #3157A5 represents a shade of blue often referred to as Azure. It is composed of 19.2% red, 34.1% green, and 64.7% blue. In the RGB color model, this corresponds to R:49, G:87, B:165. The color has a hue angle of 220.2 degrees, a saturation of 54.1%, and a lightness of 42.9%. Azure is often associated with feelings of stability, trust, and intelligence. In color psychology, blues are known to have a calming effect and are often used in corporate branding to convey trustworthiness and reliability. This particular shade, #3157A5, is a moderately dark color, making it suitable for a variety of applications where a cool and professional aesthetic is desired.
The hex color #3157A5, also known as Azure, presents some accessibility challenges, particularly when used as a background or text color. Its relative luminance needs careful consideration to ensure sufficient contrast with foreground or background elements. For text, it's crucial to verify a contrast ratio of at least 4.5:1 against surrounding colors, as recommended by WCAG guidelines for AA compliance. A contrast ratio of 7:1 is preferred for AAA compliance. When used for interactive elements, provide clear visual cues beyond color alone, such as underlines or icons, to assist users with visual impairments. Tools like contrast checkers can help evaluate the color's accessibility performance. Proper testing with assistive technologies is essential to validate usability for all users.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Azure (#3157A5) can be used in website design to create a professional and trustworthy feel. It is suitable for headers, buttons, and navigational elements. It works well when combined with neutral colors such as white or light gray to create a clean and modern aesthetic. In branding, this color is appropriate for companies in the technology, finance, or healthcare industries, conveying a sense of reliability and competence. It is also useful in infographics and data visualizations to represent data in a clear and understandable way, enhancing the overall visual appeal and readability.
Interior Design
In interior design, Azure can serve as an accent color in a room to provide a touch of elegance and sophistication. It could be used for cushions, curtains, or wall art. This color pairs well with natural materials such as wood and stone, creating a harmonious and calming atmosphere. It can also be used in children's rooms to create a soothing environment. When used in combination with brighter colors, it can add a playful element to the overall design. Its versatility makes it an excellent choice for various interior design styles, from modern to traditional.
Fashion
In fashion, Azure can be used for clothing, accessories, or even makeup. It is suitable for both casual and formal wear. This color can be used to create a bold statement or to add a subtle touch of color to an outfit. It is a popular choice for swimwear and beachwear. Azure can also be used in the beauty industry for eyeshadows, eyeliners, and nail polishes. When paired with other colors, it can create a wide range of looks, from classic to trendy. Its versatility makes it a great choice for any fashion enthusiast.