Rangitoto
General Information about #313C21
The hex color code #313C21, also known as Rangitoto, is a dark shade of green, evoking a sense of nature, earthiness, and tranquility. In the RGB color model, it is composed of 19.22% red, 23.53% green, and 12.94% blue. Its CMYK representation is 0.18, 0, 0.45, 0.76, meaning it's primarily composed of cyan and yellow with a significant amount of black. The color name "Rangitoto" is inspired by the Rangitoto Island in New Zealand which is dominated by volcanic scenery and native bush. This island's natural landscapes may have contributed to associating this color with such organic elements. #313C21 is often used in design to convey stability, growth, and a connection to the environment.
The color #313C21 has a moderate level of contrast, making it potentially suitable for text on backgrounds with lighter hues, but careful evaluation is needed. When used as text color, it should be paired with a very light background to ensure readability for users with visual impairments, adhering to WCAG guidelines for contrast ratios. For graphical elements, its darker nature provides sufficient distinction, but consider the surrounding colors to maintain clarity and avoid visual fatigue. It's essential to test its visibility on various screen types and sizes to guarantee it remains accessible and legible across different devices and platforms. Keep in mind that individuals perceive color differently, so gathering feedback from a diverse group is always a good practice.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Rangitoto (#313C21) can be used to create a natural and earthy aesthetic. It works well for website backgrounds, particularly for sites related to nature, organic products, or sustainable living. The color can also be used for borders, dividers, and other graphic elements to add a subtle touch of sophistication. When used for text, ensure sufficient contrast with the background for readability. Consider pairing it with lighter greens, creams, or browns to create a harmonious color palette. It can also be applied to buttons and other interactive elements to create a visual connection to the content of the website.
Interior Design
In interior design, #313C21 brings a sense of tranquility and connection to nature. It is perfect for accent walls in living rooms or bedrooms, creating a calming atmosphere. The color also complements natural materials like wood and stone, enhancing the overall organic feel of the space. It can also be used in smaller doses, such as on decorative pillows, curtains, or area rugs, to add a subtle pop of color. Pair it with lighter neutrals and soft textures to create a balanced and inviting interior.
Fashion
In the fashion industry, Rangitoto is suitable for clothing and accessories designed for outdoor or casual wear. This hex color is great for pants, jackets, or hats, it can be paired with earth-toned outfits to create a nature-inspired aesthetic. The hex color can be incorporated into patterns or prints, adding depth and visual interest to the garment. In addition, this color would be great as an accent color for handbags, shoes, and other accessories, and pair them with neutral outfits to create a subtle pop of color.