Jacarta
General Information about #313266
The hex color #313266, also known as Jacarta, is a dark shade of blue-purple, categorized under the broader spectrum of cool colors. It possesses a unique blend of calmness and sophistication, making it a versatile choice for various applications. In the RGB color model, #313266 is composed of 19.22% red, 19.61% green, and 40% blue. Its CMYK values are 0.52, 0.51, 0, 0.6, indicating a substantial amount of cyan and magenta, with minimal yellow and a high degree of black. This color is often associated with qualities like intelligence, stability, and depth, making it a popular selection for corporate branding and designs aiming to convey trustworthiness and elegance. Its balanced composition allows it to be both attention-grabbing and soothing to the eye.
The hex color #313266, also known as Jacarta, presents some accessibility challenges, particularly when used for text or interactive elements. Its relatively low luminance value means that it may not provide sufficient contrast against lighter backgrounds, potentially making it difficult for users with visual impairments to read or interact with the content. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Therefore, web developers should carefully consider the background color choice when using #313266. Pairing it with very light shades or white can improve readability. Furthermore, providing alternative styling options for users who need higher contrast can greatly enhance the accessibility of web content. Using color contrast checkers is highly advisable to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, #313266 can serve as an elegant background color for websites aiming for a sophisticated and modern aesthetic. Its deep, muted tone pairs well with minimalist layouts and can effectively highlight content. It is often used in the technology and finance sectors to convey stability and innovation. Furthermore, it is suitable for creating visually appealing infographics and data visualizations where a subtle yet impactful color palette is desired. Designers should ensure sufficient contrast with text and interactive elements to maintain usability and accessibility.
Interior Design
In interior design, Jacarta (#313266) introduces a sense of calm and sophistication. It can be utilized as an accent wall color in living rooms or bedrooms to create a serene atmosphere. When combined with lighter neutral tones like beige or gray, it provides a balanced and visually appealing contrast. This color also works well in studies or home offices, fostering concentration and reducing distractions. Accessorizing with metallic elements or natural wood can further enhance its aesthetic appeal.
Fashion and Branding
In fashion, #313266 can be used for formal wear like dresses or suits, offering a stylish alternative to black or navy. It pairs effectively with silver or gold accessories, creating a refined and polished look. This color is suitable for creating sophisticated branding materials, such as logos, business cards, and website themes. It evokes feelings of professionalism and dependability, making it ideal for companies seeking to establish a strong and trustworthy image.