Rangitoto
General Information about #313126
The hexadecimal color code #313126, also known as Rangitoto, is a dark shade of brown. It is composed of 19.22% red, 19.22% green, and 14.9% blue. In the RGB color model, this color is expressed as (49, 49, 38). The corresponding CMYK color code is (0, 0, 23, 81), indicating that it contains no cyan, magenta, or yellow, and 81% black. Rangitoto, named after a volcanic island in New Zealand, reflects the island's dark, earthy tones. This color is often associated with stability, neutrality, and nature. It is commonly used in design to create a sense of sophistication, groundedness, and understated elegance.
The color #313126 has a low contrast ratio against white, making it difficult for users with visual impairments to read text or see important interface elements. When used as text on a white background, it fails accessibility standards. To improve accessibility, consider using a lighter background color or a darker text color. A contrast ratio of at least 4.5:1 is recommended for normal-sized text and 3:1 for large text (14 points bold or 18 points regular). Ensure sufficient contrast to accommodate users with low vision or color blindness. Tools like WebAIM's Contrast Checker can help verify contrast ratios. Using this color sparingly and thoughtfully can minimize accessibility issues. For interactive elements, provide additional cues beyond color to ensure usability for all users.
Shades
Digital Color Formats
Alternative colors
- #404033
A slightly lighter shade that provides better contrast while maintaining a similar aesthetic.
- #20201a
A darker shade that can be used as a background color when #313126 is used for text.
- #35352b
A slightly desaturated alternative which can be used to soften the overall impact of the color scheme.
Applications
Outdoor Adventure Website
This color, reminiscent of volcanic rock, can be used to create a grounding and natural feel in websites for outdoor adventure companies. It is suitable for backgrounds, borders, or subtle accents that evoke a sense of ruggedness and earthiness. The color pairs well with earthy tones like greens and browns, further enhancing the natural theme. Its muted quality ensures that it does not overwhelm the overall design, making it suitable for websites that prioritize user experience. It is also useful to add a touch of class to more luxury brands, where you don't want to overstimulate visitors with bright colors.
Fashion Apparel
In fashion, #313126 can be used for clothing, accessories, and footwear to create a sophisticated and understated look. It works well for creating a subtle, elegant look that blends in. The color can be a great alternative for black in outfits. It's often used in more high-end fashion to showcase exclusivity and can also be applied in more low-key fashion brands. It pairs well with other neutral tones such as creams, beiges, and grays for a minimalist aesthetic, or with brighter colors for a bolder statement.
Interior Design
This color can be used in interior design to add depth and richness to a space without being overpowering. It works well as an accent color for walls, furniture, or decorative elements. It can be paired with warm lighting and natural materials like wood and stone to create a cozy and inviting atmosphere. It is often used in modern or minimalist designs to add a subtle touch of sophistication. It is also suitable for commercial spaces where a calm and professional environment is desired.