Jacksons Purple

#31309A

General Information about Jackson's Purple

The hexadecimal color code #31309A, also known as Jackson's Purple, is a dark shade of blue-purple. It is composed of 19.22% red, 18.82% green, and 60.39% blue. In the RGB color model, this translates to 49 red, 48 green, and 154 blue. This color is often associated with sophistication, creativity, and royalty. It can evoke feelings of calmness and serenity, but also mystery and intrigue. In color psychology, purple is believed to stimulate imagination and creativity, making it a popular choice for brands and designs that aim to convey innovation and originality. Understanding its composition and associated emotions is crucial for effectively incorporating it into various design projects.

The hex color #31309A, also known as Jackson's Purple, presents potential accessibility challenges, especially when used as a foreground color on a white background or vice versa. Its relatively low luminance contrast may make it difficult for users with visual impairments to distinguish text or elements using this color. To ensure accessibility, it's crucial to evaluate color contrast ratios using tools like the WCAG Contrast Checker. Aim for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text (14pt bold or 18pt regular) against its background. Consider using lighter shades of yellows, oranges, or greens as foreground text on Jackson's Purple backgrounds, or explore darker, more saturated shades for background elements when employing lighter text. Thoughtful color pairings are key to inclusivity.

Shades

Digital Color Formats

RGB
49 48 154
RGB49 48 154
Red
Green
Blue
HSL
240.57deg 52.48% 39.61%
240.5752.4839.61HSL
Hue
Saturation
Lightness
HWB
240.57deg 18.82% 39.61%
240.5718.8239.61HWB
Hue
Whiteness
Blackness
hex#31309A
rgb49 48 154
hsl240.57deg 52.48% 39.61%
cmyk68.18% 68.83% 0% 39.61%
hwb240.57deg 18.82% 39.61%
xyz-d650.08 0.05 0.31
oklch0.3855 0.1671 275.61
oklab0.3855 0.02 -0.17
CMYK
68.18% 68.83% 0% 39.61%
68.1868.83039.61CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.08 0.05 0.31
0.080.050.31XYZ
X
Y
Z
OKLCH
0.3855 0.1671 275.61
0.38550.1671275.61LCH
Lightness
Chroma
Hue
OKLAB
0.3855 0.02 -0.17
0.38550.02-0.17LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

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