Rangitoto
General Information about #312D27
The hexadecimal color code #312D27, also known as Rangitoto, is a dark shade of brown. It is composed of 19.22% red, 17.65% green, and 15.29% blue. In the RGB color model, this translates to 49 red, 45 green, and 39 blue. The CMYK equivalent is 0% cyan, 9% magenta, 20% yellow, and 81% black. This color is often associated with earth tones, offering a sense of warmth, stability, and natural elegance. Colors similar to #312D27 are commonly found in nature, such as in dark woods, soil, and certain types of rocks. In design, it can be used to create a sophisticated and grounded aesthetic, often paired with lighter colors to provide contrast and balance. Its muted tone makes it a versatile choice for backgrounds, text, and accents in both web and print media.
The color #312D27, also known as Rangitoto, presents some accessibility challenges, especially in web design. Its dark nature results in low contrast against typical light backgrounds, which can make text or interactive elements difficult to read for users with visual impairments. According to WCAG guidelines, sufficient contrast is crucial for readability. A contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #312D27 for text requires careful consideration of the background color to meet these contrast requirements. It is also important to consider providing alternative color schemes for users with specific visual needs. When using this color for interactive elements, ensure that hover, focus, and active states are clearly distinguishable through sufficient contrast changes. Proper use of ARIA attributes can also enhance accessibility by providing screen readers with additional information about the element's purpose and state. Thorough testing with accessibility tools and real users is essential to ensure an inclusive user experience.
Shades
Digital Color Formats
Alternative colors
- #4a443d
A lighter shade of brown that provides better contrast against light backgrounds, making it more accessible for text and interactive elements.
- #555555
A neutral gray that offers a safer choice for backgrounds or elements where readability is paramount, ensuring compliance with WCAG guidelines.
- #1e1e1e
This color is a dark shade and could be used in a dark mode theme.
Applications
Web Design
In web development, Rangitoto (#312D27) can be utilized as a sophisticated background color for sections or headers, creating a sense of depth and luxury. It pairs well with lighter text colors like whites or creams to ensure readability. However, it's crucial to maintain adequate contrast ratios to meet accessibility standards. This color can also be incorporated into website branding elements, such as logos or icons, to convey a sense of elegance and stability. In UI design, use it sparingly for accents or borders to avoid overwhelming the user interface. Consider employing this color in dark mode themes, where it can provide a visually comfortable and less harsh alternative to pure black.
Interior Design
In interior design, #312D27 (Rangitoto) can be used to create a warm and inviting atmosphere. It works well as an accent wall color in living rooms or bedrooms, providing a cozy and grounding effect. Pair it with lighter, neutral tones for furniture and decor to balance the darkness and prevent the space from feeling too heavy. This color is also suitable for wooden furniture stains, adding a touch of sophistication and earthiness. Consider using it in smaller spaces, such as studies or home offices, to create a focused and intimate environment. Metallic accents like gold or brass can complement this color beautifully, adding a touch of luxury.
Fashion
In fashion, Rangitoto (#312D27) can be used to create elegant and understated looks. It's a versatile color that works well for outerwear, such as coats and jackets, providing a sophisticated and timeless appeal. This color can also be incorporated into accessories like handbags or shoes, adding a touch of refinement to any outfit. Pair it with lighter colors or contrasting textures to create visual interest. Consider using it in formal wear, such as dresses or suits, for a classic and polished look. The color works well in autumn or winter collections.