Rangitoto
General Information about #312B21
The hexadecimal color code #312B21, also referred to as Rangitoto, is a dark shade of brown. It is composed of 19.22% red, 17.1% green, and 12.94% blue. In the RGB color space, this equates to the values R:49, G:43, B:33. The CMYK representation of #312B21 is C:0, M:0.122, Y:0.327, K:0.808. Its hue is 37.5 degrees, with a saturation of 19.5% and a lightness of 16.1%. This color is often associated with earth tones, natural elements, and a sense of grounding. It is perceived as a warm color due to the higher presence of red and green compared to blue. The name Rangitoto likely refers to the volcanic island in New Zealand, reflecting the color's association with natural landscapes.
The color #312B21, also known as Rangitoto, presents significant accessibility challenges, especially in text-based applications. Its low luminance value means that it requires very light text (high luminance contrast) to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Using #312B21 as a background color necessitates careful consideration of the foreground text color to meet these standards. Tools like contrast checkers can help determine appropriate color pairings. Furthermore, consider providing alternative color schemes for users with visual impairments or color blindness. It is crucial to avoid using this color as the sole indicator of important information, relying instead on redundant cues like text labels or icons.
Shades
Digital Color Formats
Alternative colors
Applications
Website Backgrounds
Rangitoto (#312B21) can serve as an excellent base for website backgrounds aiming for a natural or rustic aesthetic. It pairs well with lighter, contrasting text colors like off-white or light beige to ensure readability. It is especially effective in designs promoting organic products, outdoor activities, or eco-conscious brands. The dark, earthy tone can evoke feelings of stability and groundedness, enhancing the user's perception of reliability and trust. Furthermore, consider using it as an accent color in UI elements to provide visual interest without compromising readability.
Interior Design
In interior design, Rangitoto (#312B21) works effectively as a grounding color for walls or furniture, creating a cozy and inviting atmosphere. It is particularly suited for spaces where relaxation and comfort are prioritized, such as living rooms or bedrooms. Complementary colors like warm yellows or oranges can be incorporated through accessories and decor to add visual contrast and energy. The color's natural undertones make it a versatile choice that harmonizes well with wooden textures and natural light, enhancing the overall sense of warmth and tranquility.
Fashion Apparel
In fashion, Rangitoto (#312B21) is a versatile choice for creating sophisticated and understated looks. It is especially well-suited for outerwear, such as jackets or coats, providing a timeless and practical appeal. The color's neutrality allows it to be easily paired with a wide range of other colors and patterns, making it a staple in any wardrobe. For a chic and cohesive ensemble, consider combining it with textures like leather, wool, or corduroy. This color is great for a casual or semi-formal appearance.