Jacarta
General Information about Jacarta
The hexadecimal color #312663, often referred to as Jacarta, is a dark, muted shade of purple located in the purple color family. It is created by mixing red, green and blue light at specific intensities. In the RGB color model, #312663 is composed of 19.22% red, 14.9% green, and 38.82% blue. In the CMYK color model, if often used for printig purposes, it is composed of 50% cyan, 62% magenta, 0% yellow, and 61% black. This combination results in a color that is perceived as sophisticated and somewhat mysterious. Jacarta is often associated with creativity, wisdom, and royalty. Its subdued nature makes it versatile for various design applications, lending a touch of elegance and depth.
The hex color #312663, also known as Jacarta, presents specific accessibility considerations for web developers. With a relatively low luminance, it's crucial to ensure sufficient contrast when used for text or interactive elements. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text against its background. Using this color for text on a white or light background may not meet these standards, potentially causing readability issues for users with visual impairments. To improve accessibility, consider pairing #312663 with lighter colors or using it for larger graphical elements where contrast is less critical. Careful attention to color pairings and font sizes is essential to provide an inclusive user experience. Also, provide alternative ways of identifying the content, such as labels or icons.
Shades
Digital Color Formats
Alternative colors
- #514683
A lighter shade provides better contrast against dark text, improving readability and accessibility for a wider range of users, especially those with visual impairments.
- #4a3f7a
A brighter color that complements #312663, offering a visually appealing alternative for backgrounds or accents, while maintaining a modern and sophisticated feel.
- #3e3370
A more saturated alternative that can be used to create visual interest and highlight important elements, while still maintaining a cohesive color scheme.
Applications
Website Backgrounds
Jacarta (#312663) can be employed as a background color for website headers or footers to establish a sophisticated and professional ambiance. This deep, muted purple creates a sense of depth and elegance, making it suitable for industries seeking a refined image, such as law firms, consulting agencies, or luxury brands. When used in conjunction with lighter text and strategic white space, it ensures readability and visual balance, enhancing the overall user experience and brand perception. Furthermore, it is very good as an accent color for buttons.
Interior Design Accent
In the realm of interior design, #312663 (Jacarta) can be utilized to create an accent wall in a living room or bedroom, offering a touch of sophistication and tranquility. Its calming hue can be paired with neutral furniture and metallic accents to achieve a balanced and luxurious aesthetic. This color can also be incorporated into decorative elements such as cushions, throws, or artwork to add depth and visual interest to the space. The effect is both soothing and elegant.
Fashion Apparel
In fashion, the hex color #312663 can be used as a primary color for a cocktail dress or evening gown, exuding an air of mystery and allure. Paired with silver or gold accessories, it creates a striking and memorable ensemble. It can also be incorporated into accessories such as scarves or handbags to add a subtle touch of elegance to an outfit. The color is suitable for autumn and winter collections. It can also be used for casual wear like sweaters.