Cocoa Brown
General Information about Cocoa Brown
The hex color #312423, commonly referred to as Cocoa Brown, is a dark and earthy shade of brown. In the RGB color model, it is composed of 19.22% red, 14.12% green, and 13.73% blue. This color evokes a sense of warmth, comfort, and natural elegance. It is often associated with stability, reliability, and sophistication. Cocoa Brown can be effectively used in a variety of design contexts, ranging from web design to interior decoration, to create a sense of groundedness and understated style. Its subtle and muted tone makes it a versatile choice for backgrounds, text, and accent elements, contributing to a harmonious and balanced visual experience. In branding, it can convey a sense of trustworthiness and dependability.
The hex color #312423, also known as Cocoa Brown, presents specific accessibility considerations for web developers. Due to its relatively low luminance, it may pose challenges in terms of contrast when used as text against a white or light-colored background. It is crucial to ensure a sufficient contrast ratio, ideally adhering to WCAG guidelines (minimum 4.5:1 for normal text and 3:1 for large text). When using #312423 for text or interactive elements, developers should test its contrast against the intended background to ensure readability for users with visual impairments. Utilizing contrast checking tools can aid in this process, and adjustments to the design may be necessary to meet accessibility standards. When used for decorative purposes, it should not be the only visual means of conveying information.
Shades
Digital Color Formats
Alternative colors
Applications
Website Backgrounds
Cocoa Brown (#312423) is a versatile color for website backgrounds, offering a warm and inviting feel. It pairs well with lighter text colors like beige or cream to create a sophisticated and readable design. Use it for headers, footers, or entire page backgrounds to evoke a sense of comfort and reliability. The color can also be used for button hovers and interactive elements to provide subtle visual cues without being overly distracting, ensuring a seamless user experience and reinforcing brand identity.
Interior Design
In interior design, Cocoa Brown is a popular choice for creating cozy and inviting spaces. It works well as a wall color in living rooms or bedrooms, providing a neutral backdrop for furniture and decor. It can also be used for accent pieces such as throw pillows, curtains, or rugs to add warmth and texture to a room. Combining Cocoa Brown with natural materials like wood and stone can enhance the earthy and grounded feel of the space.
Fashion Design
Cocoa Brown is a solid choice for fashion designers when it comes to creating earth-tone garments. It is a neutral color that can be used as a base for many outfits. It goes well with brighter colors. Great for pants, skirts, jackets and sweaters.