Blackcurrant

General Information

The hex color code #311F3E, commonly known as Blackcurrant, is a dark, muted shade of purple. It belongs to the family of violet colors and exhibits a mix of red and blue undertones, which creates its unique depth and richness. In the RGB color model, it is composed of 19.22% red, 12.16% green, and 24.31% blue. In the CMYK color model, it consists of 21% cyan, 50% magenta, 0% yellow, and 76% black. This hex color is often associated with qualities like sophistication, mystery, and elegance. Due to its dark nature, it is frequently used to create a sense of depth and contrast in visual designs. Blackcurrant can be found in various applications ranging from web design and graphic design to interior decor and fashion.

The hex color #311F3E, also known as Blackcurrant, presents some accessibility challenges, particularly in text and user interface design. Due to its low luminance, it can be difficult to achieve sufficient contrast against both light and dark backgrounds. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. When using #311F3E for text, careful consideration must be given to the background color to ensure readability for users with visual impairments. Lighter shades of yellows, oranges, or greens might provide better contrast. For decorative elements, the contrast requirements are less stringent, but it's still essential to ensure sufficient visibility. Using color contrast tools can help designers evaluate the contrast ratio and select appropriate color combinations to enhance accessibility and ensure inclusivity in design.

Shades

Digital Color Formats

Alternative colors

Applications

• Web Design

  In web design, #311F3E can be utilized for creating sophisticated and elegant website themes. It's particularly effective for headers, footers, and background accents, where its dark and mysterious tone can add depth and visual interest. When used in conjunction with lighter text colors, such as white or pale yellow, it can create a striking contrast that enhances readability and user experience. Its richness lends itself well to websites in the luxury, fashion, or arts industries, where aesthetics are paramount. However, care should be taken to ensure adequate color contrast for accessibility, especially for users with visual impairments. Always test the color combination using accessibility tools to meet WCAG guidelines.

• Interior Design

  In interior design, #311F3E can be used to create a moody and luxurious atmosphere. It works well as an accent color on walls, upholstery, or decorative items like vases and cushions. When paired with metallic accents like gold or silver, it can enhance the sense of opulence and sophistication. The color is most effective in rooms with ample natural light, as its darkness can make smaller spaces feel enclosed. Combining it with lighter, neutral colors like cream or beige can balance the darkness and create a harmonious and inviting space. Blackcurrant makes a bold statement and is suitable for spaces where creating a dramatic effect is desired.

• Beauty/Makeup

  In the beauty industry, particularly in makeup, #311F3E can be employed in eyeshadow palettes or lipsticks to create a deep, dramatic look. As an eyeshadow, it adds depth and mystery to the eyes, especially when blended with lighter shades to create dimension. In lipsticks, it offers a bold alternative to traditional reds and pinks, suitable for evening wear or special occasions. It pairs well with fair to medium skin tones and can be used to create a statement lip. However, it should be used sparingly to avoid overwhelming the face. The color’s unique quality makes it a standout choice for individuals looking to express their creativity and individuality.

Complementary color

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