Blackcurrant
General Information about #311D40
The hexadecimal color code #311D40 represents a dark shade of purple, often referred to as Blackcurrant. It is composed of 19.22% red, 11.37% green, and 25.1% blue. In the RGB color model, this translates to 49 red, 29 green, and 64 blue. The color has a hue angle of 257.1 degrees, a saturation of 37.5%, and a lightness of 18.2% in the HSL color space. Blackcurrant is often associated with qualities such as mystery, sophistication, and creativity. Its dark and rich tone makes it suitable for designs aiming to convey a sense of elegance and depth. The color can be effectively used in various applications, from web design to fashion, where a touch of refinement is desired. It is important to consider color contrast and accessibility when using #311D40, especially in web applications, to ensure readability for all users.
The hex color #311D40, also known as Blackcurrant, presents specific accessibility considerations for web developers. Due to its dark nature, sufficient contrast is crucial when pairing it with text or other foreground elements. A light text color, such as white or a very pale yellow, is generally recommended to ensure readability. Using contrast checking tools is highly advised to verify compliance with WCAG (Web Content Accessibility Guidelines) standards, aiming for a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Furthermore, consider users with visual impairments who might rely on screen readers; providing descriptive alt text for images and ensuring proper semantic HTML structure will enhance their experience. Avoid using #311D40 for essential visual cues without providing alternative indicators, such as text labels or icons, to accommodate colorblind users.
Shades
Digital Color Formats
Alternative colors
- #483D8B
A slightly lighter shade that provides better contrast when used as a background color with white text.
- #1E0F2B
An alternative darker color that will work as a good background color with white or light colored text and elements.
- #3A223E
A shade with a bit more red in it, which can provide a slightly warmer tone than #311D40.
Applications
Web Design
In web design, Blackcurrant (#311D40) can be used to create a sophisticated and mysterious aesthetic. It is suitable for backgrounds, headers, or accents, particularly in websites related to luxury goods, technology, or entertainment. Its deep, rich tone evokes a sense of elegance and exclusivity. When used sparingly and balanced with lighter colors, it can add depth and visual interest to a website's layout. Combining it with complementary colors such as a light yellow or gold can further enhance its appeal.
Fashion
In fashion, Blackcurrant can be used as an elegant alternative to black. It can be incorporated into evening wear, formal attire, or accessories to add a touch of sophistication and uniqueness. The color pairs well with metallic accents like silver or gold, as well as jewel tones such as emerald green or sapphire blue. It's especially effective in creating a sense of depth and richness in fabrics like velvet or silk. Blackcurrant accessories, such as scarves or handbags, can add a subtle pop of color to neutral outfits.
Interior Design
In interior design, Blackcurrant can be used to create a luxurious and dramatic atmosphere. It works well in bedrooms, living rooms, or dining rooms as an accent wall color or in furniture pieces such as sofas or chairs. To prevent the space from feeling too dark, it should be balanced with lighter colors such as creams, whites, or grays. Metallic accents, such as brass or copper, can add warmth and elegance to the space. Blackcurrant can also be incorporated through textiles, such as curtains or cushions, to add depth and texture to the design.