Blue Gem
General Information about #311B99
The hex color #311B99, also known as Blue Gem, is a deep and rich shade of blue-violet. In the RGB color model, it is composed of 19.22% red, 10.59% green, and 60% blue. It falls under the category of dark purple hues. This color conveys a sense of sophistication, luxury, and mystery. Its depth and intensity make it a popular choice for designs that aim to evoke a sense of elegance and exclusivity. The hex color #311B99 is often associated with royalty, wisdom, and creativity. It is a versatile color that can be used in various applications, from web design to fashion, to create a lasting impression. The color is not very common, and could be used to stand out from the crowd.
The hex color #311B99, also known as Blue Gem, presents significant accessibility challenges, especially in web design. Its dark hue results in low contrast against lighter backgrounds, making it difficult for users with visual impairments to read text or distinguish elements. According to WCAG guidelines, sufficient contrast is crucial for ensuring content is accessible to a wider audience. A contrast ratio of at least 4.5:1 for normal text and 3:1 for large text is recommended. When using #311B99, careful consideration should be given to the foreground color. Light shades of yellow, white, or other very light colors are recommended to provide sufficient contrast. Tools are available online to check color contrast ratios and ensure compliance with accessibility standards. Furthermore, avoid using #311B99 for crucial interactive elements without proper visual cues, as users may struggle to identify them.
Shades
Digital Color Formats
Alternative colors
A lighter shade that maintains a similar feel but offers better contrast against white backgrounds.
A brighter color that provides a higher contrast ratio, improving readability and accessibility.
A softer color alternative that is more suitable for backgrounds and less straining for the eyes
Applications
Web Design
In web design, #311B99 can be utilized for creating a sophisticated and luxurious feel. It's suitable for header backgrounds or accent colors, especially in websites related to finance, consulting, or high-end products. For instance, a website for a luxury watch brand can use #311B99 to convey a sense of elegance and exclusivity. However, it's crucial to use it sparingly and balance it with lighter colors to ensure readability and avoid overwhelming the user. The color can also be incorporated into website illustrations or icons to add depth and visual interest. Furthermore, the color evokes feelings of trust and royalty, so can be used for security-related websites.
Fashion
In fashion, #311B99, or Blue Gem, makes a bold statement. This deep, rich hue can be used for evening gowns, cocktail dresses, or statement pieces like handbags or shoes. It pairs well with metallic accents like gold or silver, creating a luxurious and sophisticated look. When used in clothing, this color can evoke a sense of mystery and elegance. Accessorizing with this color can add a touch of opulence to any outfit. The color can also be used in nail polish or jewelry.
Interior Design
In interior design, #311B99 is perfect for accent walls in bedrooms or living rooms. Its rich shade creates a calm and inviting atmosphere, especially when paired with lighter neutrals like creams, whites, and light grays. It can also be used in decorative elements such as cushions, curtains, or rugs to add a touch of luxury to the space. When combined with natural materials like wood or stone, #311B99 can create a sophisticated and balanced look. The color is best suited to spaces where relaxation is paramount.