Wood Bark
General Information about Wood Bark (#310D03)
#310D03, also known as Wood Bark, is a dark, desaturated shade of brown. It falls into the brown color family, which are typically associated with earth, nature, and stability. In the RGB color model, it is composed of 19.22% red, 5.1% green, and 1.18% blue. In the CMYK color model, which is commonly used in printing, it consists of 0% cyan, 73.33% magenta, 93.85% yellow, and 80.78% black. This color is often perceived as warm, comforting, and rustic. Its deep, muted tone makes it suitable for conveying a sense of tradition, reliability, or connection to natural materials. In web design and graphic design, it's used carefully due to its low brightness, which can create accessibility issues if not paired with a sufficiently contrasting foreground color.
The color #310D03, also known as Wood Bark, presents significant accessibility challenges, particularly for users with visual impairments. Its very dark hue results in extremely low contrast against typical light backgrounds, such as white or light gray. This low contrast makes it difficult for individuals with low vision to discern text or graphical elements rendered in this color. Web Content Accessibility Guidelines (WCAG) emphasize the importance of sufficient contrast ratios to ensure readability and usability for all users. Using #310D03 for text or important interface elements would likely fail WCAG contrast requirements, necessitating the use of a much lighter color for foreground elements to achieve an acceptable contrast ratio. Careful consideration is vital to ensure inclusive design practices, avoiding the exclusion of users with disabilities. Alternatives should be explored to offer a more accessible experience.
Shades
Digital Color Formats
Alternative colors
Applications
Earthy Accents
In web design, #310D03 can be used sparingly as a background accent color or for decorative elements to evoke a sense of warmth and earthiness. However, it should be avoided for text or interactive elements due to its poor contrast. For interior design, it is perfect for wooden furniture, dark leather elements or to accent walls in large rooms with many light sources. In fashion, it could be suitable for dark leather accesoires.
Branding
In branding, #310D03 might be appropriate for companies wishing to convey a sense of tradition, reliability, or connection to nature. This is often seen with brands related to forestry, woodworking, or artisanal goods. If used as a main color, the accessibility guidelines for web design and print have to be considered to maintain contrast and readability.
Digital Art
In digital art, #310D03 is suited for simulating shadows, wood textures, or other natural elements, particularly in environments with a realistic or rustic aesthetic. It can be used to create a feeling of depth and realism.