Blue Gem
General Information about #310398
#310398, also known as Blue Gem, is a dark, saturated shade of blue-purple. It belongs to the blue color family but possesses a noticeable purple undertone due to the mixture of red and blue hues. In the RGB color model, it consists of 19.22% red, 1.18% green, and 59.61% blue. In the CMYK color model, often used for printing, it comprises 68% cyan, 98% magenta, 0% yellow, and 40% black. This color often evokes feelings of sophistication, mystery, and creativity. Its intensity lends itself well to both digital and print applications, provided careful consideration is given to contrast and accessibility.
The hex color #310398, a deep, saturated blue-purple, presents significant accessibility challenges, primarily due to its low luminance. When used as a background color, it necessitates very light text (ideally white or near-white) to ensure sufficient contrast for readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. This color likely requires careful pairing to meet these standards. When used for interactive elements such as buttons or links, it is crucial to provide clear visual cues like hover effects or underlines to aid users with visual impairments. Consider providing high-contrast alternatives for users who require them.
Shades
Digital Color Formats
Alternative colors
A slightly lighter shade of purple that still offers a similar aesthetic but with improved luminance, enhancing readability and accessibility.
A more desaturated purple that provides a softer look while maintaining sufficient contrast against light backgrounds.
A darker blue that brings out the blue tones to provide a nice contrast while still giving a similar vibe
Applications
Web Design
In web design, #310398 can be used to create a sophisticated and luxurious feel, especially in themes related to technology, finance, or high-end products. It can serve as a primary color for website headers, navigation bars, or call-to-action buttons, provided sufficient contrast is maintained with text and other elements. Its depth makes it suitable for backgrounds or accents, conveying a sense of reliability and innovation. However, overuse can be overwhelming, so strategic application is key.
Fashion Design
In fashion, #310398 can be used as an accent color in evening wear or formal attire. It pairs well with silver or gold accessories and can add a touch of elegance to an outfit. The hue is often associated with royalty, power, and mystery, making it suitable for statement pieces or bold designs. To create contrast one should combine it with white, beige or light shades of pink.
Interior Design
In interior design, #310398 can be incorporated as an accent wall color in bedrooms or living rooms to create a cozy and calming atmosphere. It can also be used in upholstery or decorative items to add a pop of color to a neutral space. It pairs well with metallic accents or lighter wood tones. Use it to paint a wall, and combine it with golden elements. Or combine it with black wooden elements to give a goth look.