Mardi Gras
General Information about #310032
#310032, also known as Mardi Gras, is a deep, rich shade of purple. In the RGB color model, it is composed of 19.22% red, 0% green, and 19.61% blue. In the CMYK color model, it consists of 1.99% cyan, 100% magenta, 0% yellow, and 80.39% black. This color is often associated with royalty, luxury, and creativity. It is a versatile color that can be used in a variety of design applications. It is best to use this color as an accent color, because it can easily overpower a design. Because of the deep hue it can make designs pop.
The hex color #310032, also known as Mardi Gras, presents some accessibility challenges, especially when used for text or interactive elements. Its low luminance value results in poor contrast against white backgrounds, making it difficult for users with visual impairments to read. According to WCAG guidelines, sufficient contrast ratios are essential for ensuring readability and usability. A contrast ratio of at least 4.5:1 is recommended for normal text, and 3:1 for large text. This color may not meet these standards, requiring careful consideration of foreground and background color combinations. To improve accessibility, consider using lighter shades or complementary colors to provide adequate contrast. Tools like contrast checkers can help evaluate the contrast ratio and determine if adjustments are needed to meet accessibility requirements.
Shades
Digital Color Formats
Alternative colors
- #4a144b
A slightly lighter shade of purple that offers better contrast against white backgrounds while maintaining a similar aesthetic.
- #5e35b1
A more vibrant purple that provides a more accessible contrast ratio and is still reminiscent of the Mardi Gras color.
- #483d8b
A dark lavender which is close to Mardi Gras but will provide better readability.
Applications
Web Design Accent Color
In web design, #310032 can be used sparingly as an accent color to draw attention to specific elements or create a luxurious feel. It can be incorporated into website headers, footers, or as a background for call-to-action buttons. However, due to its low contrast, it's crucial to pair it with lighter text colors such as white or light gray to ensure readability. Avoid using it for large blocks of text or critical interactive elements without careful consideration of contrast ratios. The color will especially pop when used on websites for fashion or beauty products.
Fashion Design
In fashion, #310032 can be employed to evoke a sense of mystery and elegance. It's suitable for evening wear, accessories, or as a statement color in a bold outfit. The rich hue adds a touch of sophistication to fabrics like velvet, silk, or satin. Consider pairing it with complementary colors such as gold, silver, or emerald green to create a striking visual impact. This color works well on many skin tones.
Interior Design Accent
In interior design, #310032 can be used to create a dramatic and intimate atmosphere. It can be applied to accent walls, upholstery, or decorative accessories. The deep purple hue adds depth and richness to a room, especially when combined with metallic accents or natural materials like wood and stone. It is best used in rooms with a lot of natural light or with good light installations.