Azure
General Information
The hexadecimal color code #30639c represents a shade of blue often referred to as Azure. It is composed of 18.82% red, 38.82% green, and 61.18% blue. In the RGB color model, this translates to 48 red, 99 green, and 156 blue. This specific combination results in a cool, calming tone commonly associated with trust, stability, and professionalism. Azure sits between cyan and blue on the color wheel, lending it a serene and sophisticated quality. Its hex triplet is a widely recognized standard for digital color representation, ensuring consistency across various platforms and devices.
The hex color #30639c, also known as Azure, presents moderate accessibility challenges. Its contrast ratio against white is approximately 4.6:1, which meets the WCAG AA standard for normal text but falls short of the AAA standard. For larger text (14pt bold or 18pt regular), it sufficiently meets the AA standard. However, it's crucial to avoid using this color for small or detailed elements where readability is paramount, especially for users with visual impairments. Consider pairing it with lighter backgrounds to enhance contrast or using it primarily for decorative purposes. Ensuring adequate contrast is vital for a user-friendly and inclusive web experience.
Shades
Digital Color Formats
Alternative colors
- #5d9cec
A lighter shade of blue that provides better contrast against white backgrounds, improving readability.
- #1e407c
A darker shade of blue that offers enhanced contrast when used with lighter text or elements.
- #4169e1
A more saturated blue, providing a visually striking alternative while maintaining reasonable contrast.
Applications
Web Design
Azure (#30639c) is well-suited for creating a calm and professional ambiance in web design. It can be utilized in website headers, navigation bars, and button backgrounds to provide a sophisticated and trustworthy feel. Its muted tone makes it ideal for corporate websites, educational platforms, and financial dashboards, where readability and visual hierarchy are paramount. By using this shade of blue, designers can establish a sense of stability and reliability, encouraging user engagement and trust.
Interior Design
In interior design, Azure (#30639c) can bring a sense of tranquility and sophistication to living spaces. It works beautifully as an accent color on walls, upholstery, or decorative items, complementing neutral tones like beige, gray, or white. Its calming effect makes it suitable for bedrooms, bathrooms, or study areas, promoting relaxation and focus. The color can be paired with natural materials like wood or stone to create a balanced and harmonious environment.
Fashion
In fashion, Azure (#30639c) offers a versatile option for creating elegant and understated looks. It can be used for dresses, shirts, or accessories, adding a touch of sophistication to any outfit. Its muted tone makes it easy to pair with other colors, such as black, white, or silver, allowing for a range of styles from casual to formal. The color can also be incorporated into patterns or prints for a more dynamic and eye-catching effect.