Royal Blue
General Information about Royal Blue
The hexadecimal color code #3060E8 represents a shade of royal blue, characterized by its vibrant and authoritative presence. In the RGB color model, it is composed of 19.22% red, 37.65% green, and 90.98% blue. This color is often associated with qualities such as trust, stability, and intelligence. Royal blue has historical significance, often linked to royalty and high social status. In color psychology, it can evoke feelings of calmness and serenity while also conveying a sense of power and confidence. Its digital representation, #3060E8, is widely used in various applications, including web design, graphic arts, and digital media, to bring a touch of elegance and professionalism.
The hex color #3060E8, a shade of royal blue, presents some accessibility considerations, especially for web design. Its relatively low luminance means that text rendered in this color may require careful attention to contrast ratios. According to WCAG guidelines, sufficient contrast between text and background is crucial for readability, particularly for users with visual impairments. A light background is highly recommended to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools like contrast checkers can assist in verifying compliance. Using this color for interactive elements also necessitates clear visual cues beyond color alone, such as underlines or icons, to ensure usability for colorblind users. Thoughtful application, considering these factors, can make designs inclusive and accessible.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design and Branding
In web design, royal blue can be effectively used for headers, buttons, and accents to draw attention and provide a sense of sophistication. However, due to its relatively dark shade, it is best paired with light text to ensure readability. It's a popular choice for tech companies and educational institutions. In branding, #3060E8 conveys trust, stability, and intelligence. In fashion, it can be used as an accent color in outfits to add a pop of color and elegance, especially when combined with neutral tones such as gray, white, or black. Interior designers sometimes apply this shade of blue for feature walls or decorative elements in spaces designed to evoke a calming and professional ambiance.
App Interfaces and Data Visualization
Royal blue (#3060E8) lends itself well to app interfaces, particularly when used for primary buttons and navigation elements. Its vibrant nature captures user attention without causing excessive eye strain, especially when incorporated sparingly. In data visualization, consider leveraging this shade for representing key metrics or trends on dashboards and reports. Its distinct appearance facilitates easy differentiation within complex datasets, though contrasting colors are essential for adjacent elements. For marketing collateral, employ this color strategically in call-to-action buttons and highlighted text. A balance with softer hues or white space prevents the design from becoming overwhelming, ensuring a visually pleasing experience for your audience.
Print Media
In print media, royal blue can be used for headings, subheadings, and other important text elements to make them stand out. It is also effective as a background color for brochures, flyers, and posters, especially when combined with white or other light-colored text. Additionally, royal blue can be used in packaging design to create a sense of luxury and sophistication. It is often used for products such as perfumes, cosmetics, and jewelry.