Azure
General Information about Azure (#305AA6)
The hexadecimal color #305AA6, also known as Azure, is a shade of blue that evokes feelings of calmness, trust, and stability. In the RGB color model, it is composed of 18.82% red, 35.29% green, and 65.1% blue. In the CMYK color model, it is composed of 71.05% cyan, 45.71% magenta, 0% yellow, and 34.9% black. Azure is often associated with the sky and sea, making it a popular choice for branding and design projects that aim to convey a sense of tranquility, reliability, and professionalism. Its cool undertones can create a refreshing and inviting atmosphere. The name 'Azure' itself is derived from the mineral lapis lazuli, a semi-precious stone valued for its intense blue color.
The color #305AA6, also known as Azure, presents some accessibility challenges, especially when used as a background or text color. Its relatively low luminance contrast with white backgrounds may make it difficult for users with visual impairments to read text displayed in this color. To ensure accessibility, it's essential to use a high contrast ratio (at least 4.5:1 for normal text and 3:1 for large text) against the background color. Lighter shades of yellows, whites, or brighter greens can work well as foreground text on this azure background to provide sufficient contrast. Tools like contrast checkers can help verify compliance with WCAG (Web Content Accessibility Guidelines) standards. Avoid using #305AA6 for critical information or interactive elements without proper contrast adjustments.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
In web design, Azure (#305AA6) can be used for headers, navigation bars, or as an accent color to draw attention to specific elements. Its calming and trustworthy feel makes it suitable for websites in the finance, healthcare, or technology sectors. However, care should be taken to ensure sufficient contrast with text and other interactive elements to maintain accessibility for all users. Consider pairing it with complementary colors like yellow or orange for a balanced and visually appealing interface.
Interior Design
In interior design, Azure can be incorporated into accent walls, furniture upholstery, or decorative accessories to create a serene and sophisticated atmosphere. It works well in bedrooms, bathrooms, or home offices. To avoid overwhelming the space, use it sparingly and combine it with neutral colors like white, gray, or beige. Metallic accents like silver or gold can add a touch of elegance to the overall design. Additionally, natural elements like wood and plants can complement the coolness of the blue hue.
Fashion
In fashion, Azure clothing or accessories can add a pop of color to an outfit, especially during the warmer months. It pairs well with neutral colors such as white, black, grey, and beige. A azure dress would be suitable for evening wear. To avoid using too much azure in clothing, accessories such as azure bags or scarves should be considered