Sapphire
General Information about #304CA6
The hex color #304CA6, often referred to as Sapphire Blue, is a captivating shade that falls within the blue-violet spectrum. It is composed of 19.8% red, 30.2% green, and 65.1% blue in the RGB color model. In the CMYK color model, it consists of 69.6% cyan, 53.7% magenta, 0% yellow, and 34.9% black. This color is widely recognized for its association with depth, stability, and trustworthiness. Sapphire blue is often used to evoke feelings of calmness and security, making it a popular choice in various design applications. The name "Sapphire" comes from the gemstone, which has been prized for centuries for its beauty and symbolic meaning. Sapphire often is used as a background color for websites.
The hex color #304CA6, also known as Sapphire, presents some accessibility challenges, particularly for text-based content. Its relatively low luminance contrasts significantly with both white and black backgrounds. When used as a text color on a white background, the contrast ratio may fall below the WCAG (Web Content Accessibility Guidelines) recommended levels for readability, especially for users with visual impairments. Similarly, using white text on a #304CA6 background could also present readability issues. To ensure accessibility, web developers should carefully evaluate the contrast ratio using online tools and consider pairing #304CA6 with lighter shades for backgrounds and brighter shades for text, or vice-versa. Larger text sizes (18pt or 14pt bold) generally require lower contrast ratios to remain readable. Using this color in decorative elements where readability is not critical poses fewer accessibility concerns. Semantic HTML and ARIA roles should still be used to provide proper context for users of assistive technology, irrespective of color choices.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design
Sapphire, #304CA6, can be incorporated into website designs to evoke feelings of trust and stability, particularly for financial institutions or professional services. It can be used as a background color for headings or call-to-action buttons to create visual interest. In user interface design, it serves well as a primary color for navigation menus or progress bars, providing a consistent and calming visual experience. It is also effective in data visualizations, such as charts and graphs, to represent key data points and trends. In branding, sapphire conveys a sense of sophistication and reliability, making it suitable for companies that value these attributes. It creates a good impression to viewers.
Interior Design and Fashion
In interior design, the hue #304CA6 can be used as an accent color in furniture or wall art to bring a touch of elegance and depth to a room. It pairs well with neutral tones such as gray, beige, or white to create a balanced and sophisticated ambiance. For fashion, sapphire-colored garments or accessories can add a pop of color and style to an outfit. It works especially well for evening wear or formal occasions. Sapphire is also very beautiful in jewelry design, where sapphires are often associated with royalty. This is why the color can be used to create a sense of luxury and status.
Graphic Design
In graphic design, #304CA6 can be incorporated into logos, posters, and brochures to convey a sense of professionalism and creativity. When creating a logo, the color can be combined with other colors to create a more dynamic and attractive logo. It is particularly effective for tech companies or organizations that seek to project an image of innovation and trustworthiness. This could be for the background or the title of a design. In marketing materials, sapphire can be used to highlight key messages or create a consistent brand identity across different channels. When creating a marketing campaign, it is crucial to use colors that attract attention.