Chambray
General Information about Chambray (#304B84)
The color #304B84, also known as Chambray, is a dark, muted shade of blue that evokes feelings of calmness and sophistication. It belongs to the blue color family and possesses a subtle elegance that makes it suitable for a variety of design applications. This hex code translates to RGB values of R:48, G:75, B:132. In the CMYK color model, it is composed of C:64, M:43, Y:0, K:48. Its name, Chambray, is often associated with the light, durable cotton fabric, which shares a similar color. This color can be seen as a refined alternative to navy or royal blue, offering a softer and more understated aesthetic. Its versatility allows it to blend seamlessly into both modern and traditional design schemes.
The hex color #304B84, also known as Chambray, presents some accessibility challenges, particularly when it comes to contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text. Using a color contrast checker is highly recommended to verify compliance. For users with visual impairments, including those with low vision or color blindness, inadequate contrast can make content difficult or impossible to perceive. Consider pairing #304B84 with lighter shades of yellow, white, or light greys to enhance readability and overall accessibility. Moreover, always provide alternative cues, such as underlines or icons, in addition to color to convey information, ensuring inclusivity for all users.
Shades
Digital Color Formats
Alternative colors
- #6683b9
A lighter shade of blue that provides better contrast on white backgrounds.
- #a9a9a9
A neutral gray that works well as a background color and complements #304B84.
- #36454f
This dark blue is very close to #304B84 but with a slightly more muted tone. It can be a subtle alternative for backgrounds or design elements where a sophisticated and understated blue is desired.
Applications
Web Design
In web design, Chambray (#304B84) is often used to create a sense of calmness and sophistication. It can be utilized for website headers, navigation bars, or as a background color for sections requiring a professional touch. Due to its darker nature, it's advisable to pair it with lighter text colors to ensure readability and accessibility. Moreover, this color is suitable for websites related to finance, technology, or corporate sectors, conveying trust and reliability. When used sparingly, it can also add depth and visual interest to minimalist designs, elevating the overall aesthetic.
Interior Design
In interior design, Chambray (#304B84) can create a serene and relaxing atmosphere. It's a great choice for bedrooms or living rooms, especially when paired with neutral tones and natural materials like wood and linen. This color evokes feelings of tranquility and stability, making it ideal for creating a cozy and inviting space. Accents of gold or copper can add a touch of luxury and warmth to the design, while incorporating plants can enhance the natural feel. It works well in coastal or nautical themed rooms.
Fashion
Chambray, with its muted blue tones, evokes a sense of classic style. In fashion, this color can be incorporated into various garments, from casual shirts to more formal blazers. It serves as an excellent alternative to navy blue, offering a softer, less imposing presence. Chambray pairs well with earth tones, whites, and even pops of brighter colors like coral or mustard yellow. This makes it an adaptable and versatile color choice for creating a variety of stylish looks, suited for both professional and casual settings.