San Juan
General Information about #304A68
The hex color #304A68, also known as San Juan, is a muted, dark shade of blue-gray. In the RGB color model, it is composed of 19.84% red, 29.02% green, and 40.78% blue. In the CMYK color model, its composition is 51.39% cyan, 28.93% magenta, 0% yellow, and 59.22% black. This color is often associated with feelings of stability, calmness, and sophistication. It is commonly used in designs where a subtle, professional aesthetic is desired. The color's relatively low saturation gives it a subdued appearance, making it suitable for backgrounds and elements that should not be overly attention-grabbing.
The hex color #304A68, also known as San Juan, presents some accessibility challenges, especially when used as a background or text color. Its relatively low luminance contrast ratio against white may make it difficult for users with visual impairments to read text rendered in this color. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. To enhance accessibility, consider pairing #304A68 with lighter colors for text or interactive elements. Alternatively, for background use, ensuring that foreground elements have sufficient contrast is crucial. Using color contrast analyzers and adhering to accessibility standards are important steps for inclusive design when incorporating this color.
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Applications
Web Design
In web design, #304A68 can be used for headers, navigation bars, or as a secondary color to create a professional and calming aesthetic. Its muted tone pairs well with minimalist designs, providing a subtle yet sophisticated touch. Ensure sufficient contrast with text and interactive elements for optimal user experience. For instance, using #304A68 for a website's header with light text can establish a clear visual hierarchy.
Interior Design
In interior design, #304A68 can be incorporated as an accent wall color, upholstery fabric, or decorative element. This color evokes a sense of tranquility and can complement both modern and traditional styles. It works particularly well in bedrooms or living rooms, providing a calming backdrop for relaxation. Consider pairing it with warm neutrals or metallic accents to create a balanced and inviting space.
Fashion
In fashion, #304A68 can be used in garments and accessories to achieve a sophisticated and understated look. It is suitable for both casual and formal wear, providing versatility in styling. Pair it with neutral colors or complementary hues to create visually appealing outfits. For example, a #304A68 blazer can be paired with beige trousers or a cream-colored dress for a polished ensemble.