Clover
General Information about Clover (#304A23)
The hex color #304A23, also known as Clover, is a dark shade of green. It is composed of 18.8% red, 29% green, and 13.7% blue. In the RGB color model, this color is described as (48, 74, 35). The corresponding CMYK color values are C:0.35, M:0.00, Y:0.53, K:0.71. Clover is often associated with nature, growth, and tranquility. Its relatively low saturation gives it a muted, earthy tone, making it suitable for designs that aim to evoke a sense of calmness and stability. This color can be used effectively in various applications, ranging from web design to interior decoration, to create a natural and soothing visual experience. It blends well with other natural tones such as browns and beiges, complementing organic and rustic themes.
The color #304A23, also known as Clover, presents some accessibility challenges, especially when used as text on a white background. Its relatively low luminance contrast ratio may make it difficult for users with visual impairments to read comfortably. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text. Clover falls short of these recommendations, requiring careful consideration of its use. To improve accessibility, consider pairing it with a much lighter background color to enhance contrast. Alternatively, using Clover for larger text elements or graphical elements, where readability demands are less stringent, could be a viable option. Also avoid using it for critical UI elements to ensure inclusivity for all users. Testing with accessibility tools and obtaining feedback from users with disabilities are crucial steps when implementing #304A23 in a design.
Shades
Digital Color Formats
Alternative colors
- #558B2F
A lighter shade of green that provides better contrast against white backgrounds, improving readability.
- #1B5E20
A darker shade of green suitable for backgrounds or elements where high contrast is not essential but a subtle green tone is desired.
- #6D8B44
Provides a more neutral tone while maintaining an earthy feel, offering good contrast with various text colors.
Applications
Interior Design: Creating a Natural Atmosphere
Clover (#304A23) can be used to create a relaxing and organic atmosphere in interior design. It can be used for accent walls in living rooms or bedrooms to bring nature indoors, or for smaller decorative elements like vases, cushions, and rugs. It also complements wooden furniture and earthy materials, enhancing the room's overall aesthetic. This color works well in spaces designed for relaxation and rejuvenation, promoting a sense of calm and well-being by mimicking natural environments.
Web Design: Evoking Nature and Sustainability
In web design, Clover can be used to create a natural and calming user interface. It works well for websites related to environmental organizations, organic products, or wellness programs. Use it for subtle backgrounds, icons, or as an accent color to evoke feelings of nature and sustainability. Combining it with lighter neutral colors will enhance the readability and accessibility of the website, ensuring a pleasant user experience and reinforcing the brand's message of environmental consciousness and holistic well-being.
Fashion: Earthy and Understated Looks
In fashion, Clover can be used for creating earthy and understated looks. It can be incorporated into casual wear such as t-shirts, skirts, or trousers, or used as an accent color in accessories like scarves, bags, or hats. Clover pairs well with neutral colors like beige, brown, and white, allowing it to be easily integrated into various outfits. This color suits individuals who prefer a natural and sustainable style, offering a subtle nod to environmental awareness and a love for the outdoors.