Clover
General Information about Clover (#304A20)
The hexadecimal color #304A20, commonly referred to as Clover, is a dark shade of green with a subdued, earthy tone. In the RGB color model, it is composed of 18.82% red, 29.02% green, and 12.55% blue. This combination results in a color that evokes feelings of nature, growth, and tranquility. Clover is often associated with environments that are peaceful and harmonious, making it a popular choice in design contexts that aim to create a calming atmosphere. Its muted nature allows it to blend well with other earthy tones, such as browns, beiges, and other shades of green, providing designers with a versatile palette to work with. Clover’s use in design can subtly suggest sustainability and environmental consciousness.
The color #304A20, also known as Clover, presents moderate accessibility challenges. Its relatively low luminance of 0.089 falls short of the WCAG standards for text and non-text contrast. To ensure readability, particularly for users with visual impairments, it is crucial to pair this color with lighter background or text colors. For instance, using white or a very light shade of yellow as text on a Clover background would significantly improve contrast. Similarly, using Clover sparingly for essential UI elements and pairing it with higher contrast elements helps maintain usability. Adhering to a contrast ratio of at least 4.5:1 for regular text and 3:1 for large text is recommended for optimal accessibility. Additionally, avoid relying solely on color to convey important information; supplement it with text labels or icons to accommodate users who are colorblind.
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Applications
Web Design
In web design, Clover (#304A20) can be used to evoke a sense of nature, growth, and tranquility. It's particularly suitable for websites related to environmental organizations, organic food companies, or wellness brands. Using this color for backgrounds, headings, or accent elements can create a calming and inviting atmosphere. For example, a website promoting eco-tourism could use Clover as a primary color, complemented by earthy tones and natural textures to enhance the theme. Furthermore, its association with growth makes it appropriate for startups or businesses emphasizing progress and sustainability. Careful consideration of contrast and pairing with accessible text colors is essential to ensure usability.
Interior Design
In interior design, Clover (#304A20) offers a sophisticated and calming touch to spaces. It works well as an accent color in rooms with a natural or organic aesthetic. Consider using it for wall paint in a study or bedroom to create a serene environment. Pair it with wood tones and natural fabrics like linen or cotton for a harmonious look. This color can also be incorporated through accessories such as throw pillows, curtains, or artwork to add subtle pops of color. Its association with nature makes it an excellent choice for bringing the outdoors in, promoting a sense of peace and well-being within the home.
Fashion
In fashion, Clover (#304A20) provides an earthy and elegant touch. It's often used in garments that aim to convey a sense of sophistication and connection to nature. Clover-colored dresses or blouses can be paired with neutral accessories, such as beige or brown, to create a balanced outfit. The color is especially fitting for fall and spring collections, where it can be used to represent renewal and growth. Additionally, Clover can be integrated into patterns or prints to add depth and complexity. It's a versatile choice for both casual and formal wear, making it a staple in sustainable and eco-conscious fashion.