San Juan

General Information about #304868

The hex color #304868, also known as San Juan, is a dark, muted shade of blue. It belongs to the family of blue colors and is often associated with qualities such as calmness, stability, and professionalism. In the RGB color model, #304868 is composed of 18.82% red, 28.24% green, and 40.78% blue. In the CMYK color model, it consists of 54% cyan, 31% magenta, 0% yellow, and 59% black. This color is often used in corporate branding, web design, and interior design to create a sense of trust and reliability. Its subtle nature makes it versatile and easy to pair with other colors, allowing for a wide range of creative possibilities. It may be described as a dark grayish blue.

The hex color #304868, also known as San Juan, presents some accessibility challenges, particularly regarding contrast. When using this color for text or interactive elements, it's crucial to ensure sufficient contrast against the background. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is required for normal text and 3:1 for large text (14pt bold or 18pt). Using online contrast checkers is highly recommended to verify that text using #304868 meets these standards. Pairing this color with lighter shades or using a darker background can significantly improve readability and usability for individuals with visual impairments. Considerations for color blindness are also important; avoid using #304868 as the sole indicator of information. Providing supplementary cues, such as text labels or icons, will enhance accessibility for all users.

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Applications

• Corporate Website Design

  In web design, #304868 can be used as a primary color for websites aiming for a professional and trustworthy feel. Its calming and serious nature makes it suitable for corporate sites, financial institutions, or educational platforms. When using #304868 in a web design, one has to pair it with complementary colors to achieve a balanced aesthetic. This color evokes a sense of stability and reliability, which can enhance user confidence and credibility. Use it with care to avoid a monotonous look, combining it with lighter, contrasting elements for a visually engaging experience.

• Interior Design Accent

  In interior design, #304868 can be used as an accent color for walls, furniture, or decorative elements. Its muted tone creates a sophisticated and relaxing atmosphere, making it ideal for bedrooms, living rooms, or studies. It pairs well with natural materials like wood and stone, as well as metallic accents like gold or copper. This color adds a touch of elegance and refinement to any space, while maintaining a sense of understated luxury. To use this color in interiour design, be mindful of the lighting, it can affect the final outcome significantly.

• Fashion Design Base

  #304868 can be utilized as a base color for creating sophisticated and professional fashion designs. It works particularly well for suits, dresses, and outerwear. This hue pairs well with lighter neutral tones such as beige, gray, or white, as well as with bolder accent colors like mustard yellow or deep red. The color creates a refined and elegant look, suitable for both formal and business-casual occasions. Consider using it in combination with materials like silk or velvet to enhance its luxurious feel and to give a fashion design that special elegant touch.

Complementary color

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