Clover
General Information about Clover (#304818)
The hex color #304818, also known as Clover, is a dark shade of green. It's composed of 18.8% red, 28.2% green, and 9.4% blue. In the RGB color model, it has the values (48, 72, 24). Clover conveys a sense of nature, earthiness, and stability. It is often associated with growth, harmony, and the environment. This color is commonly used in designs where a connection to the natural world is desired. When used effectively, Clover can evoke feelings of tranquility, balance, and well-being. However, it's essential to use it judiciously, as overuse can lead to a somber or monotonous aesthetic. Consider combining it with brighter or contrasting colors to create a more dynamic and engaging visual experience.
The hex color #304818, also known as Clover, presents some accessibility challenges, especially concerning text contrast. When using this color for backgrounds, it's crucial to select foreground text colors that offer sufficient contrast to ensure readability for users with visual impairments. According to WCAG guidelines, the contrast ratio should be at least 4.5:1 for normal text and 3:1 for large text. Light shades of yellow, white, or light greens may provide adequate contrast. Tools like contrast checkers can help verify compliance. Additionally, avoid using #304818 as the sole means of conveying information; supplement it with text labels or icons to cater to users who may not perceive color accurately. Providing alternative color schemes can further enhance accessibility.
Shades
Digital Color Formats
Alternative colors
- #556b2f
Dark olive green provides a similar natural feel while offering better contrast for text.
- #228b22
Forest green is a slightly brighter alternative that can be more visually appealing in some contexts.
- #8fbc8f
A muted sage green offers a softer, more neutral alternative while still retaining a connection to nature.
Applications
Web Design
In web design, Clover (#304818) can be used to create a sense of nature, growth, or tranquility. It is suitable for websites related to environmental organizations, organic products, or wellness. When incorporating this color, balance it with lighter, contrasting colors to avoid a dark or monotonous interface. Consider using it for accents, borders, or background elements to evoke a natural and calming atmosphere. Furthermore, it's important to ensure readability by using appropriate font colors and sizes to meet accessibility standards.
Interior Design
In interior design, Clover (#304818) can bring a touch of the outdoors inside, creating a relaxing and grounded environment. It works well in spaces where a connection with nature is desired, such as living rooms, bedrooms, or home offices. Pair it with natural materials like wood, stone, and linen to enhance the organic feel. To prevent the space from feeling too dark, use it as an accent color on walls, furniture, or accessories and incorporate plenty of natural light and lighter complementary colors.
Beauty and Cosmetics
In the beauty industry, Clover (#304818) can be used to represent natural and organic beauty products. It can be incorporated into packaging, branding, and marketing materials to convey a sense of earthiness and health. This color can also be used in eyeshadows, eyeliners, or nail polishes to create a subtle and sophisticated look, especially when paired with neutral or metallic shades. Be sure to use this color to invoke a sense of sustainability and eco-friendliness.