Chambray
General Information about Chambray (#304090)
The hex color #304090, commonly referred to as Chambray, is a dark shade of blue with a touch of gray. It falls into the blue color family but has a muted and sophisticated tone. In the RGB color model, it consists of 18.82% red, 25.1% green, and 56.47% blue. This color is often associated with calmness, stability, and professionalism. It's a popular choice for branding, web design, and interior decorating due to its versatility and understated elegance. The name 'Chambray' is derived from a type of woven fabric, similar to denim, which typically features this distinctive color. It conveys a sense of trust and reliability, making it a valuable asset in visual communication.
The hex color #304090, also known as Chambray, presents some accessibility challenges, especially in web design. Its relatively low lightness value means it requires careful consideration of color contrast. When used as a background color, it's essential to pair it with a text color that offers sufficient contrast to ensure readability, particularly for users with visual impairments. According to WCAG guidelines, the contrast ratio between text and background should be at least 4.5:1 for normal text and 3:1 for large text. Therefore, bright colors like white (#FFFFFF) or light yellows are good choices for text on a #304090 background. Avoid using darker colors or shades of grey, as they may render the text illegible. Also, be mindful of users with color blindness. Avoid using color alone to convey important information; supplement color cues with text labels or icons.
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Applications
Web Design
In web design, #304090 can serve as a sophisticated background color for headers or sidebars. Its muted tone evokes a sense of professionalism and stability, making it suitable for corporate websites or portfolios. Consider using it to create a visually appealing contrast against lighter content areas, such as white or off-white sections displaying text and images. Furthermore, this color can be employed to highlight specific UI elements, such as buttons or links, drawing attention to key interactive components. It can also be used for creating infographics and data visualizations.
Interior Design
In interior design, #304090 can be used as an accent wall color to create a calming and sophisticated ambiance in a bedroom or living room. Paired with neutral furniture and light-colored accents, it can evoke a sense of tranquility. Furthermore, this color is also well-suited for upholstery or decorative pillows, adding a touch of elegance to any space. Consider using this color in rugs or curtains, especially in rooms with a nautical theme. This shade works well in studies or home offices, promoting focus and a sense of calm.
Fashion
In fashion, #304090 is a versatile color that can be used for both casual and formal wear. A chambray-colored shirt or dress can be paired with jeans for a relaxed look, or dressed up with a blazer for a more professional setting. This color is also a good choice for accessories, such as scarves or handbags, adding a subtle pop of color to any outfit. It’s a great choice for outerwear such as jackets and coats. It can be effectively used in athletic wear as well.