Rhino

#304068

General Information about #304068

The hex color #304068, often referred to as 'Rhino,' is a deep, muted shade of blue-gray. In the RGB color model, it consists of 19.61% red, 25.1% green, and 40.78% blue. This color evokes feelings of stability, sophistication, and calmness. It is often used in design to create a sense of trust and reliability. From a technical standpoint, hexadecimal color codes are a way to represent colors in HTML, CSS, and other web technologies. The # symbol indicates that it is a hexadecimal value, and the following six characters represent the intensity of red, green, and blue, respectively, each ranging from 00 to FF. The Rhino color, with its balanced composition, is versatile for both digital and print applications. It is a popular choice for branding, web design, and interior design due to its subtle yet impactful presence.

The hex color #304068, also known as Rhino, presents moderate accessibility considerations. Its contrast ratio against a white background is approximately 3.5:1, which falls short of the WCAG AA standards for normal text (4.5:1) but is close to the WCAG AA standard for large text (3:1). Therefore, when using #304068 for smaller text, it's crucial to pair it with a very light background to ensure readability for users with visual impairments. For larger text elements like headings or banners, it might be acceptable, but testing with accessibility tools is still recommended. Combining this color with darker backgrounds should be avoided as it would severely compromise legibility. Consider using color contrast analyzers to verify that the color combination meets accessibility guidelines, especially in interactive elements such as buttons and links, to provide an inclusive user experience. Enhancements like text shadows or borders can sometimes improve contrast without drastically altering the intended aesthetic.

Shades

Digital Color Formats

RGB
48 64 104
RGB48 64 104
Red
Green
Blue
HSL
222.86deg 36.84% 29.8%
222.8636.8429.8HSL
Hue
Saturation
Lightness
HWB
222.86deg 18.82% 59.22%
222.8618.8259.22HWB
Hue
Whiteness
Blackness
hex#304068
rgb48 64 104
hsl222.86deg 36.84% 29.8%
cmyk53.85% 38.46% 0% 59.22%
hwb222.86deg 18.82% 59.22%
xyz-d650.06 0.05 0.14
oklch0.3776 0.0719 266.5
oklab0.3776 0 -0.07
CMYK
53.85% 38.46% 0% 59.22%
53.8538.46059.22CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.06 0.05 0.14
0.060.050.14XYZ
X
Y
Z
OKLCH
0.3776 0.0719 266.5
0.37760.0719266.5LCH
Lightness
Chroma
Hue
OKLAB
0.3776 0 -0.07
0.37760-0.07LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

Buttons