Pickled Bluewood
General Information
The hexadecimal color code #30404E represents a dark shade of blue-gray. In the RGB color model, it is composed of 18.82% red, 25.1% green, and 30.59% blue. In the CMYK color model, it consists of 39% cyan, 18% magenta, 0% yellow, and 69% black. This color is often associated with calmness, stability, and sophistication. Its muted nature makes it versatile for various design applications, from web interfaces to interior decorating. Understanding its color composition and associated meanings can help designers effectively utilize #30404E to achieve the desired aesthetic and convey specific messages.
The color #30404E, also known as Pickled Bluewood, presents some accessibility challenges, particularly in text-based applications. Its relatively low luminance necessitates careful consideration of contrast ratios. When used as a background color, it's crucial to pair it with text that has a sufficiently light color to ensure readability. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for standard text and 3:1 for large text. Tools are available online to check the contrast ratio between different color combinations. In scenarios where high readability is essential, consider using a lighter shade of blue or a completely different color palette to enhance accessibility for users with visual impairments. Also, avoid using this color alone to convey important information as users may not perceive the color difference. Supplement color cues with text labels or icons.
Shades
Digital Color Formats
Alternative colors
Applications
Website Headers and Navigation
In web design, #30404E can be used for website headers and navigation bars to create a sophisticated and professional look. It pairs well with lighter accent colors, such as pale yellows or whites, to maintain a balance of visual appeal and readability. Given the cool, muted tone, it is particularly suited for websites promoting technology, finance, or corporate services. Its understated nature also makes it a good choice for websites aiming for a minimalist design aesthetic, allowing content to take center stage while still providing a visually cohesive experience.
Interior Design Accent
In interior design, Pickled Bluewood, #30404E, can create a calming and sophisticated atmosphere. It works well in bedrooms or living rooms, especially when complemented by natural materials such as wood and stone. As an accent wall color, it adds depth without being overpowering. In combination with warm lighting and soft textures, it can contribute to a relaxing and inviting space. Accents of gold or copper can also enhance its richness and prevent the space from feeling too cold.
Branding
Pickled Bluewood could be used for creating branding material for companies working with new technologies, data or science. The color represents stability and can therefore be used to inspire trust in customers. The same hue can be used for creating stunning infographics and diagrams, but it is important to also add a brighter accent color to highlight certain parts of the diagram.