Rhino

#303C6B

General Information about #303C6B

The hex color #303c6b, often referred to as 'Rhino', is a deep, muted shade of blue with gray undertones. It belongs to the blue color family, characterized by its calming and sophisticated nature. In the RGB color model, #303c6b is composed of 19.0% red, 23.5% green, and 42.0% blue. In the CMYK color model, it consists of 55% cyan, 44% magenta, 0% yellow, and 58% black. This color is commonly used in design to evoke feelings of tranquility, professionalism, and reliability. Its subdued nature makes it versatile for various applications, ranging from web design to branding and interior decor. The color name, Rhino, suggests strength and resilience, further reinforcing its sophisticated and grounded appeal.

The hex color #303c6b, also known as Rhino, presents some accessibility challenges, especially when used for text. Its relatively low luminance value makes it difficult to provide sufficient contrast against lighter backgrounds, potentially causing readability issues for users with visual impairments. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. When using #303c6b for text, ensure a background color is chosen that meets these contrast requirements. Tools are available online to check color contrast ratios. If the contrast is insufficient, consider using a lighter shade of the color or using it more sparingly for decorative elements. For interactive elements like buttons, ensure sufficient visual cues beyond color alone are present. It is crucial to perform accessibility testing to ensure an inclusive user experience.

Shades

Digital Color Formats

RGB
48 60 107
RGB48 60 107
Red
Green
Blue
HSL
227.8deg 38.06% 30.39%
227.838.0630.39HSL
Hue
Saturation
Lightness
HWB
227.8deg 18.82% 58.04%
227.818.8258.04HWB
Hue
Whiteness
Blackness
hex#303C6B
rgb48 60 107
hsl227.8deg 38.06% 30.39%
cmyk55.14% 43.93% 0% 58.04%
hwb227.8deg 18.82% 58.04%
xyz-d650.05 0.05 0.15
oklch0.3701 0.0823 271.13
oklab0.3701 0 -0.08
CMYK
55.14% 43.93% 0% 58.04%
55.1443.93058.04CMYK
Cyan
Magenta
Yellow
Key
XYZ-d65
0.05 0.05 0.15
0.050.050.15XYZ
X
Y
Z
OKLCH
0.3701 0.0823 271.13
0.37010.0823271.13LCH
Lightness
Chroma
Hue
OKLAB
0.3701 0 -0.08
0.37010-0.08LAB
Lightness
Green-Red
Blue-Yellow

Alternative colors

Applications

Complementary color

Buttons