Rangitoto
General Information about #303B1C
The hexadecimal color code #303B1C, also known as Rangitoto, is a dark shade of green. It is composed of 18.82% red, 23.14% green, and 11% blue. In the RGB color model, it is represented as (48, 59, 28). This color is often associated with nature, earthiness, and sophistication. Rangitoto is named after a volcanic island in New Zealand, reflecting its earthy and natural tone. The color's muted nature makes it suitable for various applications, including design, branding, and artistic projects where a subtle yet distinctive color is desired. Its low saturation ensures it does not overwhelm but adds a touch of understated elegance.
The color #303B1C, also known as Rangitoto, presents some accessibility challenges, particularly in text applications. Its relatively low luminance makes it difficult to achieve sufficient contrast against lighter backgrounds, which is crucial for readability, especially for users with visual impairments. According to WCAG guidelines, sufficient contrast ratios are essential for ensuring that text is legible. Using #303B1C as text on a white background may not meet the minimum contrast ratio of 4.5:1 for normal text or 3:1 for large text. Therefore, it is advisable to pair this color with much lighter shades or use it sparingly for decorative elements. To improve accessibility, consider using lighter text colors or employing this color as a background with white or very light text. Always test color combinations with accessibility evaluation tools to ensure compliance with accessibility standards.
Shades
Digital Color Formats
Alternative colors
Applications
Web Design for Nature-Related Themes
In web design, Rangitoto (#303B1C) can be used to evoke a sense of nature and groundedness. It works well for website backgrounds related to environmental topics, organic food brands, or outdoor adventure companies. As a secondary color, it can add depth to designs and create a calming effect. However, care should be taken to ensure sufficient contrast with text and other elements for accessibility. It is often suitable for creating a sophisticated and earthy aesthetic, offering a unique alternative to more common greens or browns.
Interior Design Accent Color
In interior design, Rangitoto offers a sophisticated and calming touch to spaces. It's an excellent choice for accent walls in living rooms or bedrooms, where it can create a cozy and inviting atmosphere. This color also works well in studies or home offices, promoting concentration and reducing visual strain. When paired with natural materials like wood and stone, it enhances the room's organic feel. Accessorize with lighter textiles to balance the darker shade and create a harmonious and balanced interior.
Fashion Applications
In fashion, Rangitoto can be used to create sophisticated and understated looks, perfect for creating rugged yet stylish everyday wear. It's best suited for casual wear, such as trousers, jackets, or accessories. It can be mixed and matched with neutral tones, or brighter colours for a balanced look. Accessorize with earthy elements, like leather or wood to complement the garments.