Rhino
General Information about #303768
The hexadecimal color code #303768 represents a dark shade of blue-purple. In the RGB color model, it consists of 19.8% red, 21.57% green, and 40.78% blue. This color is often associated with qualities like sophistication, calmness, and mystery. It belongs to the blue-violet color family and exhibits a relatively low saturation, which contributes to its muted and understated appearance. Colors similar to #303768 can be found in various contexts, ranging from natural landscapes (like twilight skies) to artistic creations. Understanding its composition helps designers and artists effectively incorporate it into their projects, considering its impact on mood and visual harmony.
The color #303768, a deep, muted blue-purple, presents certain accessibility considerations for web developers. When used as a background color, sufficient contrast with text is crucial. According to WCAG guidelines, a contrast ratio of at least 4.5:1 is recommended for normal text and 3:1 for large text. Given the darkness of #303768, lighter text colors like white or very pale yellow would be necessary to meet these standards. Using a color contrast checker is highly advisable to ensure compliance. Furthermore, avoid relying solely on color to convey meaning, as users with color vision deficiencies may not be able to distinguish it effectively. Consider providing alternative visual cues, such as text labels or icons, to enhance usability for all users. It's also important to test the color scheme on various devices and under different lighting conditions to ensure readability and visual appeal across platforms. Thoughtful color choices contribute significantly to an inclusive and accessible web experience.
Shades
Digital Color Formats
Alternative colors
- #484f78
A slightly lighter shade of blue-purple that maintains a similar aesthetic but offers improved contrast with darker text.
- #5f6368
A desaturated gray-blue that provides a neutral backdrop for content while complementing the original color in a broader palette.
- #737791
A lighter color that provides sufficient contrast.
Applications
Website Backgrounds
In web design, #303768 can be employed for headers, footers, or sidebars to establish a sense of sophistication and depth. Its calming nature makes it suitable for websites related to education, finance, or technology, where trustworthiness and reliability are paramount. It can also be used as a background color for specific sections to draw attention and create visual hierarchy. The key is to balance it with lighter complementary colors to prevent the design from feeling too heavy or monotonous.
Interior Design Accent
In interior design, #303768 can be used as an accent wall color in living rooms or bedrooms to create a cozy and inviting atmosphere. It pairs well with neutral tones like gray, beige, or white, as well as natural materials like wood and stone. The color can also be incorporated through furniture, textiles, and decorative accessories to add a touch of elegance and sophistication. It's particularly effective in spaces where relaxation and contemplation are encouraged.
Fashion
In fashion, #303768 can be a great color for dresses, suits, or coats. It works well with silver or gold jewelry. It is also a good color for accesories like handbags and scarves.