Rhino
General Information
The hexadecimal color code #303568, often referred to as 'Rhino,' is a deep shade of blue-purple. It is composed of 18.82% red, 21.57% green, and 40.78% blue. In the RGB color space, it has the values R:48, G:53, B:104. In the CMYK color space, its values are C:0.54, M:0.49, Y:0.00, K:0.59. This color's hex triplet is #303568. 'Rhino' falls within the blue-violet color range, often associated with qualities such as sophistication, depth, and calmness. Its muted nature makes it versatile for various design applications, particularly where a sense of understated elegance is desired. Understanding the color's composition and properties helps designers and developers leverage it effectively in their creative projects.
The hex color #303568, also known as Rhino, presents specific accessibility considerations for web development. Its relatively low luminance value means that it requires careful attention to color contrast to ensure readability for users, especially those with visual impairments. According to WCAG guidelines, sufficient contrast must be provided between text and background colors. When using #303568 as a background, it's imperative to choose a light text color (e.g., white or a very pale yellow) to achieve a contrast ratio of at least 4.5:1 for normal text and 3:1 for large text. Tools like contrast checkers can help verify compliance. Conversely, if #303568 is used for text, a light or white background is necessary. Additionally, avoid using color alone to convey important information; supplement color cues with text labels or icons to accommodate users who are colorblind.
Shades
Digital Color Formats
Alternative colors
- #52578f
A lighter shade of blue-purple, which provides better contrast against dark backgrounds while maintaining a similar aesthetic feel.
- #1e224a
A darker shade that can be used for subtle variations in design elements, providing a deeper and richer visual experience.
- #484293
A more vibrant color, provides a higher contrast and stands out.
Applications
Web Design
In website design, #303568 can be effectively used for headers, navigation bars, or background accents. Its sophisticated tone evokes a sense of professionalism and trustworthiness, making it suitable for corporate websites or educational platforms. The color can also be incorporated into interactive elements like buttons or hover effects to create a cohesive and visually appealing user interface. Ensure that the text color is chosen carefully to maintain legibility and meet accessibility standards, enhancing the overall user experience and engagement.
Interior Design
In interior design, #303568 can serve as a calming and sophisticated wall color, particularly in bedrooms or studies. It pairs well with lighter neutral tones like gray, beige, or white, creating a balanced and serene atmosphere. Accents of metallic colors like gold or silver can add a touch of luxury and elegance. The color also works well with natural wood finishes, providing a warm and inviting contrast. Consider using it in combination with soft textures such as velvet or wool to enhance the overall comfort and aesthetic appeal of the space.
Fashion
In fashion, #303568 can be used in evening wear or formal attire, providing a sophisticated and elegant look. It pairs well with silver or gold jewelry and can be complemented by accessories in shades of gray, black, or white. The color is suitable for both men's and women's clothing, offering a versatile option for creating stylish and timeless outfits. It can also be incorporated into patterns or textures to add depth and visual interest, making it a staple in wardrobes for various occasions.